Narrow search
Showing 1 - 10 of 10
Cover Image
Where is the love? : investigating multiple membership and hotel customer loyalty
Xiong, Lina; King, Ceridwyn; Hu, Clark - In: International journal of contemporary hospitality management 26 (2014) 4, pp. 572-592
Persistent link: https://www.econbiz.de/10010387389
Cover Image
Understanding active loyalty behavior in hotel reward programs through customers' switching costs and perceived program value
Xie, Karen Lijia; Xiong, Lina; Chen, Chih-Chien; Hu, Clark - In: Journal of travel and tourism marketing 32 (2015) 3/4, pp. 308-324
Persistent link: https://www.econbiz.de/10011312527
Cover Image
Brand management in the era of social media : social visibility of consumption and customer brand identification
So, Kevin Kam Fung; Wu, Luorong; Xiong, Lina; King, Ceridwyn - In: Journal of travel research : a quarterly publication of … 57 (2018) 6, pp. 727-742
Persistent link: https://www.econbiz.de/10011927123
Cover Image
The importance of employee brand understanding, brand identification, and brand commitment in realizing brand citizenship behaviour
Piehler, Rico; King, Ceridwyn; Burmann, Christoph; … - In: European journal of marketing : EJM 50 (2016) 9/10, pp. 1575-1601
Persistent link: https://www.econbiz.de/10011616836
Cover Image
Exploring how employee sense of brand community affects their attitudes and behavior
Xiong, Lina; King, Ceridwyn - In: Journal of hospitality & tourism research : JHTR ; the … 44 (2020) 4, pp. 567-596
Persistent link: https://www.econbiz.de/10012212578
Cover Image
Speaking up because it's my brand : examining employee brand psychological ownership and voice behavior in hospitality organizations
Xiong, Lina; So, Kevin Kam Fung; Wu, Luorong; King, Ceridwyn - In: International journal of hospitality management 83 (2019), pp. 274-282
Persistent link: https://www.econbiz.de/10012122098
Cover Image
Restaurant revenue management : do perceived capacity scarcity and price differences matter?
Heo, Cindy Yoonjoung; Lee, Seoki; Mattila, Anna; Hu, Clark - In: International journal of hospitality management 35 (2013), pp. 316-326
Persistent link: https://www.econbiz.de/10010225775
Cover Image
Brand knowledge and non-financial brand performance in the green restaurants : mediating effect of brand attitude
Liu, Kuo-Ning; Hu, Clark; Lin, Meng-Chen; Tsai, Tung-I; … - In: International journal of hospitality management 89 (2020), pp. 1-10
Persistent link: https://www.econbiz.de/10012293750
Cover Image
The incorporation of Mainland Chinese tourists' experiences into the Taiwan hotel branding process
Liu, Kuo-Ning; Hu, Clark - In: Asia Pacific journal of marketing and logistics 34 (2022) 7, pp. 1368-1391
Persistent link: https://www.econbiz.de/10013391117
Cover Image
How service encounter tempo shapes emotions and satisfaction among Taiwanese Gen Y diners in luxury restaurants
Liu, Kuo-Ning; Hu, Clark; Hsu, Meng-Jun - In: Young consumers : insight and ideas for responsible … 26 (2025) 3, pp. 403-419
Persistent link: https://www.econbiz.de/10015421413