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Service quality and customers' purchase intentions : an empirical study of the Indian banking sector
Choudhury, Koushiki - In: The international journal of bank marketing : IJBM 31 (2013) 7, pp. 529-543
Persistent link: https://www.econbiz.de/10010200804
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Service quality and customers' complaining behavior : a study of the Indian banking sector
Choudhury, Koushiki - In: Services marketing quarterly 35 (2014) 2, pp. 123-137
Persistent link: https://www.econbiz.de/10010363988
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Service quality and word of mouth : a study of the banking sector
Choudhury, Koushiki - In: The international journal of bank marketing : IJBM 32 (2014) 7, pp. 612-627
Persistent link: https://www.econbiz.de/10010423924
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Evaluating customer-perceived service quality in business management education in India : a study in topsis modeling
Choudhury, Koushiki - In: Asia Pacific journal of marketing and logistics 27 (2015) 2, pp. 208-225
Persistent link: https://www.econbiz.de/10010532599
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The influence of customer-perceived service quality on customers’ behavioural intentions : a study of public and private sector banks, class and mass banking and consumer policy implications
Choudhury, Koushiki - In: International review on public and non-profit marketing 11 (2014) 1, pp. 47-73
Persistent link: https://www.econbiz.de/10010338719