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Roles of customer involvement in rapport and satisfaction

Kayeser Fatima, Johra; Abdur Razzaque, Mohammed - In: Asia Pacific Journal of Marketing and Logistics 25 (2013) 3, pp. 452-471

Purpose – The study investigates different roles (antecedent, mediator and moderator roles) of customer involvement in rapport and satisfaction. It is also designed to reveal the comparative impact of three types of relational benefits (confidential, social and special treatment benefits) on...

Persistent link: https://www.econbiz.de/10014675462

Roles of customer involvement in rapport and satisfaction

Fatima, Johra Kayeser; Razzaque, Mohammed Abdur - In: Asia Pacific journal of marketing and logistics 25 (2013) 3, pp. 452-471

Persistent link: https://www.econbiz.de/10009776154

Service quality and satisfaction in the banking sector

Fatima, Johra Kayeser; Razzaque, Mohammed Abdur - In: International journal of quality & reliability management 31 (2014) 4, pp. 367-379

Persistent link: https://www.econbiz.de/10010341329

Roles of trust on rapport and satisfaction in services

Fatima, Johra Kayeser; Razzaque, Mohammed Abdur - In: Asia Pacific journal of marketing and logistics 26 (2014) 6, pp. 566-578

Persistent link: https://www.econbiz.de/10010495841

Modelling roles of commitment on rapport and satisfaction

Fatima, Johra Kayeser; Razzaque, Mohammed Abdur; Di … - In: The international journal of bank marketing : IJBM 33 (2015) 3, pp. 261-275

Persistent link: https://www.econbiz.de/10011383552

Impact of relational benefits on trust in the Asian context : alternative model testing with satisfaction as a mediator and relationship age as a moderator

Fatima, Johra Kayeser; Di Mascio, Rita; Johns, Raechel - In: Psychology & marketing 35 (2018) 6, pp. 443-453

Persistent link: https://www.econbiz.de/10011970142

Modelling satisfaction-commitment relationship in developing country context

Fatima, Johra Kayeser; Razzaque, Mohammad A.; Di … - In: International journal of quality & reliability management 33 (2016) 7, pp. 985-1001

Persistent link: https://www.econbiz.de/10011604036

Synchronizing relational benefits with customer commitment profiles

Fatima, Johra Kayeser; Di Mascio, Rita - In: Journal of strategic marketing 28 (2020) 4, pp. 366-378

Persistent link: https://www.econbiz.de/10012313907

Investigating the influence of perceived humanization of service encounters on value creation of chatbot-assisted services

Khan, Md Irfanuzzaman; Fatima, Johra Kayeser; … - In: Journal of service theory and practice 35 (2025) 1, pp. 56-88

Persistent link: https://www.econbiz.de/10015199571