Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Electronic Commerce"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The effects of prices, adverti...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Electronic Commerce
Consumer behaviour
105,890
Konsumentenverhalten
103,447
Theorie
25,730
Theory
25,442
Preismanagement
18,839
Pricing strategy
18,814
Werbung
15,006
Relationship marketing
13,177
Beziehungsmarketing
13,142
Advertising
12,478
Nachfrage
11,010
Demand
10,982
Brand management
9,605
Markenführung
9,546
Werbewirkung
9,524
Advertising effects
9,296
Online-Handel
9,161
Online retailing
9,149
Brand image
8,207
Markenimage
8,172
USA
8,172
United States
7,685
Social Web
7,502
Social web
7,497
Customer satisfaction
7,464
Markenartikel
7,417
Brand
7,314
Kundenzufriedenheit
7,292
Online-Marketing
7,006
Internet marketing
6,989
Deutschland
6,889
Experiment
5,957
Germany
5,911
Einzelhandel
5,868
Retail trade
5,796
Service quality
5,463
Dienstleistungsqualität
5,413
E-commerce
5,339
Marketingmanagement
4,687
more ...
less ...
Online availability
All
Undetermined
2,351
Free
1,361
CC license
163
Type of publication
All
Article
4,044
Book / Working Paper
1,430
Journal
3
Type of publication (narrower categories)
All
Article in journal
3,728
Aufsatz in Zeitschrift
3,728
Graue Literatur
326
Non-commercial literature
326
Aufsatz im Buch
272
Book section
272
Arbeitspapier
263
Working Paper
263
Hochschulschrift
157
Thesis
112
Collection of articles of several authors
54
Sammelwerk
54
Conference paper
52
Konferenzbeitrag
52
Aufsatzsammlung
42
Konferenzschrift
23
Dissertation u.a. Prüfungsschriften
14
Case study
13
Fallstudie
13
Guidebook
9
Ratgeber
9
Collection of articles written by one author
8
Reprint
8
Sammlung
8
Conference proceedings
7
Bibliografie enthalten
6
Bibliography included
6
Amtsdruckschrift
5
Government document
5
Handbook
4
Handbuch
4
Bibliografie
3
Forschungsbericht
3
Advisory report
2
Gutachten
2
Systematic review
2
Übersichtsarbeit
2
Abstract
1
Amtliche Publikation
1
Festschrift
1
more ...
less ...
Language
All
English
5,169
German
293
French
10
Undetermined
7
Polish
2
Swedish
1
Author
All
Pavlou, Paul A.
17
Dwivedi, Yogesh K.
15
Ellison, Sara Fisher
14
Hackl, Franz
14
Tan, Yong
14
Benbasat, Izak
13
Lowry, Paul Benjamin
13
Ellison, Glenn
12
Law, Rob
12
Bauer, Hans H.
11
Ghose, Anindya
11
Rana, Nripendra P.
11
Usman, Osly
11
Agrawal, David R.
10
Goolsbee, Austan
10
Jin, Ginger Zhe
10
Schramm-Klein, Hanna
10
Spann, Martin
10
Ba, Sulin
9
Chevalier, Judith A.
9
Guo, Xiaolong
9
Kumar, Anil
9
Winter-Ebmer, Rudolf
9
Zettelmeyer, Florian
9
Cheah, Jun-Hwa
8
Chen, Jianqing
8
Civelek, Mustafa Emre
8
Dash, Manoj Kumar
8
Fassott, Georg
8
Heinemann, Gerrit
8
Kannan, P. K.
8
Kreutzer, Ralf T.
8
Kukar-Kinney, Monika
8
Li, Jing
8
Loginova, Oksana
8
Martens, Bertin
8
Martínez-López, Francisco J.
8
Mou, Jian
8
Schumann, Jan Hendrik
8
Wagner, Gerhard
8
more ...
less ...
Institution
All
National Bureau of Economic Research
18
Springer Fachmedien Wiesbaden
11
IGI Global
6
OECD
6
European Commission / Joint Research Centre
4
Organisation for Economic Co-operation and Development
4
Rheinisch-Westfälische Technische Hochschule Aachen
4
Books on Demand GmbH <Norderstedt>
2
Consumers, Health, Agriculture and Food Executive Agency
2
Edward Elgar Publishing
2
European Parliament / Directorate-General for Internal Policies of the Union
2
Maastricht Research School of Economics of Technology and Organizations
2
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
2
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
AMCIS <15, 2009, San Francisco, Calif.>
1
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Allgemeine Gesellschaft für Philosophie in Deutschland
1
Axel-Springer-Verlag
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Campus Verlag
1
Centre de recherche pour l'étude et l'observation des conditions de vie
1
Columbia University / Department of Economics
1
Deloitte
1
Dialog Marketing Competence Center <Kassel>
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Electronic Grocery Shopping (EGS) Workshop <2, 1999, Charlotte, NC>
1
Electronic Grocery Shopping (EGS) Workshop <3, 2000, Brisbane>
1
Erasmus Research Institute of Management
1
European Commission / Directorate-General for Communications Networks, Content and Technology
1
European Commission / Directorate-General for Justice and Consumers
1
European Marketing Academy
1
European Network and Information Security Agency
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Europäische Kommission / EU Consumer Programme
1
Europäische Kommission / Generaldirektion Justiz und Verbraucher
1
Fachhochschulbibliothek Münster
1
Forschungsgruppe Konsum und Verhalten
1
Fritz Knapp Verlag
1
GFK
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
213
Journal of business research : JBR
98
Electronic commerce research
93
Journal of internet commerce
68
International journal of electronic marketing and retailing : IJEMR
58
Information systems research : ISR
53
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
49
Marketing science
49
International journal of business information systems : IJBIS
47
Journal of management information systems : JMIS
43
Management science : journal of the Institute for Operations Research and the Management Sciences
42
International journal of e-business research : an official publication of the Information Resources Management Association
41
International journal of internet marketing and advertising : IJIMA
38
European journal of operational research : EJOR
37
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
37
International journal of electronic commerce : IJEC
35
Journal of retailing
34
Asia Pacific journal of marketing and logistics
33
Journal of electronic commerce research : JECR
32
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
32
International journal of production economics
31
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
31
Electronic commerce research and applications
30
The international review of retail, distribution and consumer research
30
International journal of consumer studies
27
International journal of retail & distribution management
27
Cogent business & management
26
International journal of retail and distribution management
26
SpringerLink / Bücher
26
Technological forecasting & social change : an international journal
26
CESifo working papers
24
International journal of hospitality management
22
Journal of organizational computing and electronic commerce
22
Information systems and e-business management : ISeB
21
Electronic markets : the international journal on networked business
20
Journal of fashion marketing and management
20
International journal of electronic business
19
International journal of electronic business : IJEB
19
International journal of industrial organization
19
Journal of revenue and pricing management
19
more ...
less ...
Source
All
ECONIS (ZBW)
5,434
USB Cologne (EcoSocSci)
39
USB Cologne (business full texts)
3
RePEc
1
Showing
1
-
10
of
5,477
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The
demand
effects of joint product
advertising
in online videos
Kumar, Anuj
;
Tan, Yinliang
- In:
Management science : journal of the Institute for …
61
(
2015
)
8
,
pp. 1921-1937
Persistent link: https://www.econbiz.de/10011338803
Saved in:
2
Sponsored search
advertising
and dynamic pricing for perishable products under inventory-linked customer willingness to pay
Tunuguntla, Vaishnavi
;
Basu, Preetam
;
Rakshit, Krishanu
; …
- In:
European journal of operational research : EJOR
276
(
2019
)
1
,
pp. 119-132
Persistent link: https://www.econbiz.de/10011997863
Saved in:
3
Marketing of specialised products and services to consumers with disabilities : exploring the role of
advertising
, country-of-origin, and e-commerce
Aichner, Thomas
;
Shaltoni, Abdel Monim
- In:
The international review of retail, distribution and …
28
(
2018
)
2
,
pp. 115-136
Persistent link: https://www.econbiz.de/10011884079
Saved in:
4
Sunny, rainy, and cloudy with a chance of mobile promotion effectiveness
Li, Chenxi
;
Luo, Xueming
;
Cheng, Zhang
;
Wang, Xiaoyi
- In:
Marketing science
36
(
2017
)
5
,
pp. 762-779
Persistent link: https://www.econbiz.de/10011760394
Saved in:
5
Advertising
versus brokerage model for online trading platforms
Chen, Jianqing
;
Fan, Ming
;
Li, Mingzhi
- In:
Management information systems : mis quarterly
40
(
2016
)
3
,
pp. 575-596
Persistent link: https://www.econbiz.de/10011551068
Saved in:
6
Why is social network site
advertising
ineffective? : seeking answers using a holistic theoretical framework, multi-platform approach
Korgaonkar, Pradeep
;
Becerra, Enrique
;
Londoño, Juan Carlos
- In:
Journal of promotion management : innovations in …
30
(
2024
)
2
,
pp. 157-186
Persistent link: https://www.econbiz.de/10014447593
Saved in:
7
Direct and indirect effects of buyers and sellers on search
advertising
revenues in business-to-business electronic platforms
Fang, Eric
;
Li, Xiaoling
;
Huang, Minxue
;
Palmatier, …
- In:
Journal of marketing research : JMR
52
(
2015
)
3
,
pp. 407-422
Persistent link: https://www.econbiz.de/10011292872
Saved in:
8
How do digital
advertising
auctions impact product
prices
?
Bergemann, Dirk
;
Bonatti, Alessandro
;
Wu, Nianqiang
-
2023
Persistent link: https://www.econbiz.de/10014329135
Saved in:
9
Managed campaigns and data-augmented auctions for digital
advertising
Bergemann, Dirk
;
Bonatti, Alessandro
;
Wu, Nianqiang
-
2023
Persistent link: https://www.econbiz.de/10014281869
Saved in:
10
How do digital
advertising
auctions impact product
prices
?
Bergemann, Dirk
;
Bonatti, Alessandro
;
Wu, Nicholas
-
2023
Persistent link: https://www.econbiz.de/10014317571
Saved in:
1
2
3
4
5
6
7
8
9
10
11
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
