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Looking for performance : how innovation and strategy may affect market orientation models
Cambra-Fierro, Jesús J.; Hart, Susan; Fuster Mur, Ana; … - In: Innovation: organization & management : IOM 13 (2011) 2, pp. 154-172
Persistent link: https://www.econbiz.de/10009388459
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Technological opportunism effects on IT adoption, intra-firm diffusion and performance : evidence from the US and Spain
Lucia-Palacios, Laura; Bordonaba-Juste, Victoria; … - In: Journal of business research : JBR 67 (2014) 6, pp. 1178-1188
Persistent link: https://www.econbiz.de/10010365155
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Effect of new regulation on franchising performance: an exploratory study in Spain
Bordonaba-Juste, Victoria; Lucia-Palacios, Laura; … - In: New developments in the theory of networks : …, (pp. 195-207). 2011
Persistent link: https://www.econbiz.de/10008909646
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Franchise firm entry time influence on long-term surival
Bordonaba Juste, Victoria; Lucia-Palacios, Laura; … - In: International journal of retail & distribution management 37 (2009) 2/3, pp. 106-125
Persistent link: https://www.econbiz.de/10009522025
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The effect of intangible resources on firm performance in the Spanish franchising system : the moderating influence of internationalization
Bordonaba-Juste, Victoria; Lucia-Palacios, Laura; … - In: European retail research 23 (2009) 2, pp. 1-21
Persistent link: https://www.econbiz.de/10003938255
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Educational level as moderating element of long-term orientation of supply relationships
Polo-Redondo, Yolanda; Cambra Fierro, Jesús J. - In: Journal of marketing management : MM 24 (2008) 3/4, pp. 383-408
Persistent link: https://www.econbiz.de/10003710330
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Management for sustainable development and its impact on firm value in the SME context : does size matter?
López-Pérez, M. Eugenia; Melero, Iguácel; Sesé, F. … - In: Business strategy and the environment 26 (2017) 7, pp. 985-999
Persistent link: https://www.econbiz.de/10011822985
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A cross-national investigation into the marketing department's influence within the firm : toward initial empirical generalizations
Verhoef, Peter C.; Leeflang, Peter; Reiner, Jochen; … - In: Journal of international marketing 19 (2011) 3, pp. 59-86
Persistent link: https://www.econbiz.de/10009299833
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Understanding the marketing department's influence within the firm
Verhoef, Peter C.; Leeflang, Peter - In: Journal of marketing 73 (2009) 2, pp. 14-37
Persistent link: https://www.econbiz.de/10003820592
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The predictive ability of different customer feedback metrics for retention
Haan, Evert de; Verhoef, Peter C.; Wiesel, Thorsten - In: International journal of research in marketing : IJRM ; … 32 (2015) 2, pp. 195-206
Persistent link: https://www.econbiz.de/10011337502