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~subject:"Information technology"
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Information technology
Partial least squares
49
Partielle kleinste Quadrate
43
Structural equation model
38
Strukturgleichungsmodell
38
Kleinste-Quadrate-Methode
35
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Hair, Joseph F.
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McGraw-Hill/Irwin series in marketing
4
Journal of marketing channels : ... distribution systems, strategy, and management
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Marketing research : within a changing information environment
Hair, Joseph F.
;
Bush, Robert P.
;
Ortinau, David J.
-
2003
-
2. ed
Persistent link: https://www.econbiz.de/10001818871
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2
Marketing research : within a changing information environment
Hair, Joseph F.
;
Bush, Robert P.
;
Ortinau, David J.
-
2003
-
2. ed., internat. ed
Persistent link: https://www.econbiz.de/10001660974
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3
Marketing research : within a changing information environment
Hair, Joseph F.
;
Bush, Robert P.
;
Ortinau, David J.
-
2006
-
3. ed., rev. internat. ed
Persistent link: https://www.econbiz.de/10002392616
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4
Marketing research : in a digital information environment
Hair, Joseph F.
;
Bush, Robert P.
;
Ortinau, David J.
-
2009
-
4. Aufl., int. student ed.
Persistent link: https://www.econbiz.de/10003571675
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5
The use of technology in direct-selling marketing channels : digital avenues for dynamic growth
Harrison, Dana E.
;
Hair, Joseph F.
- In:
Journal of marketing channels : ... distribution …
24
(
2017
)
1/2
,
pp. 39-50
Persistent link: https://www.econbiz.de/10011749083
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6
The effective measurement and management of ICT costs and benefits
Remenyi, Dan S.
;
Bannister, Frank
;
Money, Arthur H.
-
2007
-
3. ed.
Persistent link: https://www.econbiz.de/10003408775
Saved in:
7
The effective measurement and management of ICT costs and benefits
Remenyi, Dan
;
Bannister, Frank
;
Money, Arthur
-
2007
-
3. ed.
Persistent link: https://www.econbiz.de/10004878748
Saved in:
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