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Gatignon, Hubert A. - In: Marketing science 8 (1989) 3, pp. 231-247

Persistent link: https://www.econbiz.de/10001090685

Chatterjee, Rabikar - In: Management science : journal of the Institute for … 36 (1990) 9, pp. 1057-1079

Persistent link: https://www.econbiz.de/10001096563

Eliashberg, Jehoshua - In: Innovation diffusion models of new product acceptance, (pp. 151-199). 1986

Persistent link: https://www.econbiz.de/10001308540

Parker, Philip M.; Gatignon, Hubert A. - 1990

Persistent link: https://www.econbiz.de/10000801999

Gatignon, Hubert A.; Robertson, Thomas S. - 1989

Persistent link: https://www.econbiz.de/10000771546

Roberston, Thomas S. - In: Journal of marketing 50 (1986) 3, pp. 1-12

Persistent link: https://www.econbiz.de/10001011996

Gatignon, Hubert A. - In: Journal of consumer research : JCR ; an … 11 (1985) 4, pp. 849-967

Persistent link: https://www.econbiz.de/10001263376

Gatignon, Hubert A. - In: Marketing letters : a journal of research in marketing 4 (1993) 3, pp. 191-204

Persistent link: https://www.econbiz.de/10001145777

Gatignon, Hubert A. - In: Journal of marketing 53 (1989) 1, pp. 35-49

Persistent link: https://www.econbiz.de/10001059734

Gatignon, Hubert A. - In: Innovation diffusion models of new product acceptance, (pp. 37-59). 1986

Persistent link: https://www.econbiz.de/10001308544