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~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Category-Management – Kooperat...
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Konsumentenverhalten
Kooperation
1,668
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1,653
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1,334
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809
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809
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751
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559
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Gierl, Heribert
5
Chernev, Alexander
4
Gázquez-Abad, Juan Carlos
4
Kahn, Barbara E.
4
Martínez-López, Francisco J.
4
Rusmevichientong, Paat
4
Topaloğlu, Hüseyin
4
Alptekinoğlu, Aydın
3
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3
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3
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2
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2
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Duan, Yongrui
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2
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2
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2
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2
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2
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2
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2
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2
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2
Ngo-Mai, Stéphane
2
Novak, Thomas P.
2
Penz, Elfriede
2
Raybaut, Alain
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Journal of retailing and consumer services
25
Management science : journal of the Institute for Operations Research and the Management Sciences
12
Journal of retailing
9
Manufacturing & service operations management : M & SOM
8
Journal of marketing research : JMR
7
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
The international review of retail, distribution and consumer research
6
Marketing : ZFP ; journal of research and management
5
Operations research
5
Harvard business review : HBR
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Handelsforschung
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of business research : JBR
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Journal of economics & management strategy : JEMS
3
Journal of marketing research
3
Operations research letters
3
Psychology & marketing
3
The journal of consumer marketing
3
Der Markt : international journal of marketing
2
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
GfK marketing intelligence review : Marketingforschung für die Praxis
2
International journal of retail & distribution management
2
Journal of food products marketing
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Journal of marketing
2
Journal of marketing management : MM
2
Journal of the Academy of Marketing Science
2
MSI reports : working paper series
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Marketing letters : a journal of research in marketing
2
Production and operations management : an international journal of the Production and Operations Management Society
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Review of marketing research
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Revue d'économie politique
2
Academia : revista Latinoamericana de administración
1
Applied economics
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Applied economics letters
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Asia Pacific journal of marketing and logistics
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ECONIS (ZBW)
222
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Schenkverhalten, Geschenkkaufverhalten und Implikationen für den
Handel
Foscht, Thomas
;
Swoboda, Bernhard
;
Flecker, Johannes
- In:
Handelsforschung
19
(
2005
),
pp. 279-297
Persistent link: https://www.econbiz.de/10003288000
Saved in:
2
UK mid-market department stores : is fashion product
assortment
one key to regaining competitive advantage?
Donnelly, Shannon
;
Gee, Liz
;
Silva, Emmanuel Sirimal
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012238355
Saved in:
3
The role of consumers' attitudes in estimating consumer response to
assortment
composition : evidence from Spain
Ruiz-Real, José Luis
;
Gázquez-Abad, Juan Carlos
; …
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 782-807
Persistent link: https://www.econbiz.de/10011775713
Saved in:
4
The effects of multi-channel
assortment
integration on customer confusion
Bertrandie, Laura
;
Zielke, Stephan
- In:
The international review of retail, distribution and …
27
(
2017
)
5
,
pp. 437-449
Persistent link: https://www.econbiz.de/10011853896
Saved in:
5
Regional product
assortment
and merchandising in grocery stores : strategies and target customer segments
Lombart, Cindy
;
Labbé-Pinlon, Blandine
;
Filser, Marc
; …
- In:
Journal of retailing and consumer services
42
(
2018
),
pp. 117-132
Persistent link: https://www.econbiz.de/10011826078
Saved in:
6
The influence of retailing-mix levers on private label market share : the case of the Italian FMCG market
Fornari, Edoardo
;
Fornari, Daniele
;
Grandi, Sebastiano
; …
- In:
Journal of retailing and consumer services
20
(
2013
)
6
,
pp. 617-624
Persistent link: https://www.econbiz.de/10010128291
Saved in:
7
Consumer and managerial goals in
assortment
choice and design
Kahn, Barbara E.
;
Chernev, Alexander
;
Böckenholt, Ulf
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 293-303
Persistent link: https://www.econbiz.de/10010401332
Saved in:
8
Retail buyer segmentation based on the use of
assortment
decision factors
Bahng, Young Jin
;
Kincade, Doris H.
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 643-652
Persistent link: https://www.econbiz.de/10010388514
Saved in:
9
Taking advantage of the gluten-free opportunity :
assortment
as the key driver for modern grocery retailers
Fornari, Edoardo
;
Fornari, Daniele
;
Grandi, Sebastiano
; …
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012666032
Saved in:
10
The effect of mergers on variety in grocery retailing
Argentesi, Elena
;
Buccirossi, Paolo
;
Cervone, Roberto
; …
- In:
International journal of industrial organization
79
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012888281
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