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Konsumentenverhalten
Consumer behaviour
105,881
Strategisches Management
45,192
Supply chain
40,774
Lieferkette
40,100
Strategic management
38,922
Theorie
24,272
Theory
24,065
Relationship marketing
14,332
Beziehungsmarketing
14,295
Online-Handel
10,180
Online retailing
10,162
Brand management
9,455
Markenführung
9,411
Social Web
8,417
Social web
8,414
Deutschland
8,270
Electronic Commerce
8,136
Brand image
7,976
Markenimage
7,941
E-commerce
7,832
Lieferantenmanagement
7,792
Supplier relationship management
7,784
Customer satisfaction
7,607
Germany
7,595
Digitale Plattform
7,455
Digital platform
7,447
Kundenzufriedenheit
7,437
Markenartikel
7,061
Brand
7,033
USA
7,003
Einzelhandel
6,660
United States
6,596
Retail trade
6,579
Online-Marketing
6,133
Internet marketing
6,112
Experiment
5,691
Innovation
5,681
Service quality
5,589
Dienstleistungsqualität
5,540
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Undetermined
39,303
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26,684
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2,208
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Article
71,213
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32,076
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149
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64,511
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8,679
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8,679
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7,679
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7,196
Aufsatz im Buch
5,785
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5,785
Hochschulschrift
2,452
Thesis
1,719
Collection of articles of several authors
1,142
Sammelwerk
1,142
Aufsatzsammlung
754
Conference paper
670
Konferenzbeitrag
670
Bibliografie enthalten
337
Bibliography included
337
Konferenzschrift
324
Collection of articles written by one author
304
Sammlung
304
Case study
246
Fallstudie
246
Lehrbuch
232
Reprint
197
Textbook
195
Conference proceedings
159
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158
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158
Statistik
72
Systematic review
69
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69
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62
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60
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57
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51
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English
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4,893
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325
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81
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73
Russian
32
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32
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29
Undetermined
24
Norwegian
22
Dutch
21
Portuguese
19
Hungarian
16
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15
Slovak
10
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6
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5
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4
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3
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3
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2
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2
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Han, Heesup
152
Belk, Russell W.
131
Mattila, Anna S.
128
Grunert, Klaus G.
108
Phau, Ian
100
Septianto, Felix
95
Loureiro, Sandra Maria Correia
92
Lusk, Jayson L.
92
Wansink, Brian
90
Dwivedi, Yogesh K.
89
Agarwal, Sumit
86
Grewal, Dhruv
83
Gierl, Heribert
81
Huber, Frank
81
Law, Rob
80
Nayga, Rodolfo M. <Jr.>
79
Bauer, Hans H.
78
Herrmann, Andreas
78
Sheth, Jagdish N.
78
Usman, Osly
78
Wiedmann, Klaus-Peter
76
Bagozzi, Richard P.
75
Chintagunta, Pradeep K.
73
Paul, Justin
73
Cherchye, Laurens
72
Khare, Arpita
71
Kim, Jungkeun
70
Verhoef, Peter C.
70
Foxall, Gordon R.
69
Rock, Bram de
69
Stavins, Joanna
69
Krishna, Aradhna
68
Sutter, Matthias
68
Janssen, Maarten C. W.
66
Ko, Eunju
66
Woodside, Arch G.
64
Hollebeek, Linda D.
62
Kim, Seongseop
62
Laroche, Michel
62
Jang, Soocheong (Shawn)
61
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Institution
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National Bureau of Economic Research
633
Springer Fachmedien Wiesbaden
89
OECD
79
European Commission / Joint Research Centre
64
European Commission / Directorate-General for Justice and Consumers
58
London Economics
50
IPSOS
47
Consumers, Health, Agriculture and Food Executive Agency
37
American Marketing Association
35
IGI Global
35
Deloitte consortium
32
International Energy Agency
30
GFK
26
Books on Demand GmbH <Norderstedt>
22
Edward Elgar Publishing
22
Verlag Dr. Kovač
20
Information Resources Management Association
19
Friedrich-Schiller-Universität Jena
18
Institut für Demoskopie Allensbach
18
Nordic Council of Ministers
18
European Parliament / Directorate-General for Internal Policies of the Union
16
INSEAD
15
Center Data
14
Deloitte
14
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
14
Wageningen Economic Research
14
Christian-Albrechts-Universität zu Kiel
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Rheinisch-Westfälische Technische Hochschule Aachen
12
Universität Mannheim
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European Commission / Directorate-General for Health and Consumers
11
Europäische Kommission / Gemeinsame Forschungsstelle
11
Nomos Verlagsgesellschaft
11
Organisation for Economic Co-operation and Development
11
Österreichisches Institut für Wirtschaftsforschung
11
Deutscher Dialogmarketing Verband
9
European Central Bank
9
European Commission / Directorate-General for Communication
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
World Bank
9
Axel-Springer-Verlag
8
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Journal of business research : JBR
2,430
Journal of retailing and consumer services
2,404
International journal of hospitality management
930
International journal of consumer studies
921
Psychology & marketing
819
NBER working paper series
632
Journal of consumer research : JCR ; an interdisciplinary bimonthly
620
Asia Pacific journal of marketing and logistics
556
The journal of product & brand management
488
NBER Working Paper
487
Tourism management : research, policies, practice
467
Working paper / National Bureau of Economic Research, Inc.
442
Management science : journal of the Institute for Operations Research and the Management Sciences
420
Marketing science
418
Journal of travel and tourism marketing
412
The journal of brand management : an international journal
405
International journal of contemporary hospitality management
401
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
400
European journal of marketing : EJM
389
Journal of marketing research : JMR
388
Marketing letters : a journal of research in marketing
387
Journal of fashion marketing and management
376
Journal of retailing
371
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
368
Journal of the Academy of Marketing Science
364
Journal of international consumer marketing
362
Journal of marketing management : MM
362
Journal of marketing
356
Technological forecasting & social change : an international journal
355
The journal of services marketing
340
Journal of marketing communications
337
Cogent business & management
331
Marketing intelligence & planning
322
The international review of retail, distribution and consumer research
322
International journal of retail & distribution management
311
Food policy : economics planning and politics of food and agriculture
306
Journal of Islamic marketing
306
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
306
Journal of hospitality marketing & management
303
The journal of consumer marketing
301
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Source
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ECONIS (ZBW)
102,776
EconStor
573
OLC EcoSci
43
RePEc
20
USB Cologne (EcoSocSci)
19
BASE
3
ArchiDok
3
USB Cologne (business full texts)
1
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1
Competition between manufacturer's online customization channel and conventional retailer
Li, Gang
;
Huang, Fengfeng
;
Cheng, T. C. E.
;
Ji, Ping
- In:
IEEE transactions on engineering management : EM
62
(
2015
)
2
,
pp. 150-157
Persistent link: https://www.econbiz.de/10010528864
Saved in:
2
Inventory management in mass customization operations : a review
Guo, Shu
;
Choi, Tsan-Ming
;
Shen, Bin
;
Jung, Sojin
- In:
IEEE transactions on engineering management : EM
66
(
2019
)
3
,
pp. 412-428
Persistent link: https://www.econbiz.de/10012060895
Saved in:
3
Using an attribute-based decision support system for user-customized products online : an experimental investigation
Kamis, Arnold
;
Koufaris, Marios
;
Stern, Tziporah
- In:
Management information systems : mis quarterly
32
(
2008
)
1
,
pp. 159-177
Persistent link: https://www.econbiz.de/10003686671
Saved in:
4
Responive supply in fashion mass customisation systems with consumer returns
Choi, Tsan-Ming
;
Guo, Shu
- In:
International journal of production research
56
(
2018
)
10
,
pp. 3409-3422
Persistent link: https://www.econbiz.de/10011887658
Saved in:
5
Optimal pricing in mass customization supply chains with risk-averse agents and retail competition
Choi, Tsan-Ming
;
Ma, Cheng
;
Shen, Bin
;
Sun, Qi
- In:
Omega : the international journal of management science
88
(
2019
),
pp. 150-161
Persistent link: https://www.econbiz.de/10012118661
Saved in:
6
Sustainability nudges in the context of customer co-design for consumer electronics
Hankammer, Stephan
;
Kleer, Robin
;
Piller, Frank T.
- In:
Journal of business economics : JBE
91
(
2021
)
6
,
pp. 897-933
Persistent link: https://www.econbiz.de/10012617782
Saved in:
7
Trust and disintermediation : evidence from an online freelance marketplace
Gu, Yuan
;
Zhu, Feng
- In:
Management science : journal of the Institute for …
67
(
2021
)
2
,
pp. 794-807
Persistent link: https://www.econbiz.de/10012505263
Saved in:
8
Growing with smart products : why customization capabilities matter for manufacturing firms
Schulz, Colin
;
Kortmann, Sebastian
;
Piller, Frank T.
; …
- In:
The journal of product innovation management : an …
40
(
2023
)
6
,
pp. 794-816
Persistent link: https://www.econbiz.de/10014432568
Saved in:
9
Customers' online shopping preferences in mass customization
Aichner, Thomas
;
Coletti, Paolo
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 20-35
Persistent link: https://www.econbiz.de/10010256418
Saved in:
10
Understanding the customer value of co-designing individualised products
Habicht, Hagen
;
Thallmaier, Stefan R.
- In:
International journal of technology management : IJTM
73
(
2017
)
1/3
,
pp. 114-131
Persistent link: https://www.econbiz.de/10011691018
Saved in:
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