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~subject:"Kundenintegration"
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Kundenintegration
Social Web
24,354
Social web
24,354
Online-Marketing
7,242
Consumer behaviour
7,215
Konsumentenverhalten
7,208
Internet marketing
7,183
Soziales Netzwerk
2,978
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2,946
Beziehungsmarketing
2,921
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2,903
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2,903
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2,862
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2,626
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2,625
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2,530
E-commerce
2,467
Brand management
2,099
Markenführung
2,098
Social media
2,001
social media
1,904
Internet
1,768
Customer integration
1,497
Web 2.0 technologies
1,406
Web 2.0-Technologien
1,405
Commitment
1,377
Digital platform
1,300
Digitale Plattform
1,300
Marketingmanagement
1,257
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1,251
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1,229
commitment
1,227
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1,225
Brand
1,128
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Füller, Johann
13
Brem, Alexander
12
Hollebeek, Linda D.
10
Bilgram, Volker
9
Hajli, Nick
9
Harrigan, Paul
8
Carlson, Jamie
6
Loureiro, Sandra Maria Correia
6
Nambisan, Satish
6
Bretschneider, Ulrich
5
Dahl, Darren W.
5
Goldenberg, Jacob
5
Herstatt, Cornelius
5
Karjaluoto, Heikki
5
Kerkhof, Anna
5
Krcmar, Helmut
5
Ramayah T.
5
Roy, Sanjit
5
Shin, Hakseung
5
Spann, Martin
5
Voigt, Kai-Ingo
5
Albuquerque, Paulo
4
Blohm, Ivo
4
Calder, Bobby J.
4
Chatow, Udi
4
Cheah, Jun-Hwa
4
Chen, Jianqing
4
Chen, Kay-Yut
4
Clement, Michel
4
Cova, Bernard
4
Dolan, Rebecca
4
Filieri, Raffaele
4
Hammedi, Wafa
4
Hautz, Julia
4
Hutter, Katja
4
Hyysalo, Sampsa
4
Jamal, Zainab
4
Janzik, Lars
4
Kamboj, Shampy
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Kane, Gerald C.
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Technische Universität Berlin
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IGI Global
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International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
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International Telecommunications Society
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Josef Eul Verlag GmbH
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Westfälische Wilhelms-Universität Münster
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Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Zukunftsforum Innovationsfähigkeit <2, 2009, Berlin>
1
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Journal of business research : JBR
84
Journal of retailing and consumer services
46
Industrial marketing management : the international journal for industrial and high-tech firms
21
Marketing science
19
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
18
Technological forecasting & social change : an international journal
18
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
15
The journal of product & brand management
15
Information systems research : ISR
14
Journal of strategic marketing
14
The journal of brand management : an international journal
14
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
13
Journal of management information systems : JMIS
13
Journal of service management
13
The journal of services marketing
13
International journal of technology marketing : IJTMkt
12
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
12
Asia Pacific journal of marketing and logistics
11
International journal of internet marketing and advertising : IJIMA
11
Electronic commerce research
10
Journal of marketing
10
Journal of marketing research
10
Journal of open innovation : technology, market, and complexity
10
Marketing intelligence & planning
10
Psychology & marketing
10
The journal of product innovation management : an international publication of the Product Development & Management Association
10
Journal of electronic commerce research : JECR
9
Journal of internet commerce
9
Journal of media business studies
9
Management science : journal of the Institute for Operations Research and the Management Sciences
9
European journal of marketing
8
International journal of hospitality management
8
Journal of marketing communications
8
Journal of marketing management : MM
8
Technology analysis & strategic management
8
Tourism management : research, policies, practice
8
Business horizons
7
International journal of consumer studies
7
International journal of networking and virtual organisations : IJNVO
7
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ECONIS (ZBW)
1,496
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1
Electronic word of mouth impacts : a spotlight on customer integration
Lis, Bettina
;
Horst, Marian
- In:
Journal of media business studies
10
(
2013
)
4
,
pp. 41-62
Persistent link: https://www.econbiz.de/10010233177
Saved in:
2
Repurchase loyalty for customer social co-creation e-marketplaces
Kang, Ju-Young M.
- In:
Journal of fashion marketing and management
18
(
2014
)
4
,
pp. 452-464
Persistent link: https://www.econbiz.de/10010530878
Saved in:
3
A comparative study of corporate user-generated media behavior : cross-cultural B2B context
Thakur, Ramendra
;
AlSaleh, Dhoha A.
- In:
Industrial marketing management : the international …
73
(
2018
),
pp. 125-136
Persistent link: https://www.econbiz.de/10011904698
Saved in:
4
Branding co-creation with members of online brand communities
Hajli, Nick
;
Mohana Shanmugam
;
Papagiannidis, Savvas
; …
- In:
Journal of business research : JBR
70
(
2017
),
pp. 136-144
Persistent link: https://www.econbiz.de/10011620397
Saved in:
5
Achieving customer engagement with social media : a qualitative comparative analysis approach
Gligor, David
;
Bozkurt, Siddik
;
Russo, Ivan
- In:
Journal of business research : JBR
101
(
2019
),
pp. 59-69
Persistent link: https://www.econbiz.de/10012103211
Saved in:
6
Antecedents and consequences of consumer hope for digital payment apps services
Bapat, Dhananjay
;
Khandelwal, Rahul
- In:
The journal of services marketing
37
(
2023
)
1
,
pp. 110-127
Persistent link: https://www.econbiz.de/10013542908
Saved in:
7
Lightening the dark side of customer participation : the mitigating role of relationship performance in business-to-business project contexts
Hurtak, Stefan
;
Kashyap, Vishal
;
Ehret, Michael
- In:
Journal of business research : JBR
140
(
2022
),
pp. 220-231
Persistent link: https://www.econbiz.de/10013040733
Saved in:
8
Antecedents and consequences of customer brand engagement : an empirical study in the mobile headset category
Roy, Souvik
;
Mandal, Santanu
- In:
International journal of information systems in the …
9
(
2017
)
3
,
pp. 58-77
Persistent link: https://www.econbiz.de/10011729758
Saved in:
9
Determinants of services co-creation with business customers
Jouny-Rivier, Elodie
;
Reynoso, Javier
;
Edvardsson, Bo
- In:
The journal of services marketing
31
(
2017
)
2
,
pp. 85-103
Persistent link: https://www.econbiz.de/10011654583
Saved in:
10
Multichannel service, trust,
commitment
and engagement : a study in a credit union
Gomes, Lucimara
;
Schmidt, Serje
;
Eberle, Luciene
- In:
International journal of bank marketing
42
(
2024
)
7
,
pp. 1492-1512
Persistent link: https://www.econbiz.de/10015202430
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