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Exploring reelationship marketing dimensions and their effect on customer loyalty : a study of Indian mobile telecom market
Gupta, Ashish; Sahu, G. P. - In: International journal of business innovation and research 9 (2015) 4, pp. 375-395
Persistent link: https://www.econbiz.de/10011545293
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Reciprocity in relationship marketing : a cross-cultural examination of the effects of equivalence and immediacy on relationship quality and satisfaction with performance
Hoppner, Jessica J.; Griffith, David A.; White, Ryan C. - In: Journal of international marketing 23 (2015) 4, pp. 64-83
Persistent link: https://www.econbiz.de/10011414948
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Satisfaction as a mediator between quality metrics in manufacturer-supplier relationships
Rindell, Anne; Svensson, Göran; Mysen, Tore; … - In: International journal of business excellence 7 (2014) 1, pp. 16-27
Persistent link: https://www.econbiz.de/10011482011
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The impact of corporate social responsibility on customer satisfaction, relationship maintenance and loyalty in the shipping industry
Shin, Youngran; Vinh Van Thai - In: Corporate social responsibility and environmental management 22 (2015) 6, pp. 381-392
Persistent link: https://www.econbiz.de/10011449703
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The impact of relationship marketing on customer value, satisfaction and loyalty : evidence from banking sector in Indonesia
Djajanto, Ludfi; Afiatin, Yunia; Haris, Zainal Abdul - In: International journal of economic policy in emerging … 12 (2019) 2, pp. 207-214
Persistent link: https://www.econbiz.de/10012104407
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Factors affecting relationship marketing in creating customer loyalty in the hospital services business
Afifi, Iqbal; Amini, Ahdia - In: ASEAN marketing journal : Association of Southeast … 10 (2018) 2, pp. 91-108
Persistent link: https://www.econbiz.de/10012106926
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Customer satisfaction as a mediator between causes (trust and communication) and the outcome (customer loyalty) in business-to-business relationship marketing in the South African...
Mbango, Phineas; Phiri, M. A. - In: Journal of governance and regulation : international … 4 (2015) 3, pp. 79-88
Persistent link: https://www.econbiz.de/10011609458
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A holistic view of the use of corporate culture conveyed by internal marketing for enhancing stability, sustainability and consistency in service quality
Botha, J. A. R. - In: Investment management and financial innovations 13 (2016) 3, pp. 248-257
Persistent link: https://www.econbiz.de/10011666826
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Relationship quality and its causal link to service value, satisfaction, and word-of-mouth
Lee, Younghan - In: Services marketing quarterly 37 (2016) 3, pp. 171-184
Persistent link: https://www.econbiz.de/10011537851
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An integrative model of installed online trust in the financial services industry
Rajaobelina, Lova; Ricard, Line; Bergeron, Jasmin; … - In: Journal of financial services marketing : JFSM 19 (2014) 3, pp. 186-197
Persistent link: https://www.econbiz.de/10010497765