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The impact of outcome elaboration on suscepttibility to contextual and presentation biases
Nenkov, Gergana Y.; Inman, J. Jeffrey; Hulland, John; … - In: Journal of marketing research : JMR 46 (2009) 6, pp. 764-776
Persistent link: https://www.econbiz.de/10003927135
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A manuscript's journey through peer review : insights from almost 3,000 editorial decisions at the Journal of Marketing Research : editorial
Gupta, Sachin; Danaher, Peter J.; Mittal, Vikas; … - In: Journal of marketing research 60 (2023) 5, pp. 835-846
Persistent link: https://www.econbiz.de/10014384285
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Innovations in shopper marketing : current insights and future research issues
Shankar, Venkatesh; Inman, J. Jeffrey; Mantrala, Murali K. - In: Journal of retailing 87 (2011), pp. 29-42
Persistent link: https://www.econbiz.de/10009269265
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The double-edged sword of signaling effectiveness : when salient cues curb postpurchase consumption
Zhu, Meng; Billeter, Darron M.; Inman, J. Jeffrey - In: Journal of marketing research : JMR 49 (2012) 1, pp. 26-38
Persistent link: https://www.econbiz.de/10009507252
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The shopper-centric retailer : three case studies on deriving shopper insights from frequent shopper data
Nikolova, Hristina; Inman, J. Jeffrey; Maurer, Jim; … - 2014
Persistent link: https://www.econbiz.de/10010424898
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Our vision for the Journal of Consumer Research : it's all about the consumer
Inman, J. Jeffrey; Campbell, Margaret C.; Kirmani, Amna; … - In: Journal of consumer research : JCR ; an … 44 (2018) 5, pp. 955-959
Persistent link: https://www.econbiz.de/10011843950
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Unraveling impact : exploring effects of novelty in top consumer research journals
Wang, Xin; Ryoo, Jun Hyun; Campbell, Margaret C.; … - In: Journal of consumer research : JCR ; an … 51 (2024) 1, pp. 169-179
Persistent link: https://www.econbiz.de/10014634446
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Perceived marketing-sales relationship effectiveness : a matter of justice
Hulland, John; Nenkov, Gergana Y.; Barclay, Donald W. - In: Journal of the Academy of Marketing Science 40 (2012) 3, pp. 450-467
Persistent link: https://www.econbiz.de/10009548612