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Understanding the Roles of Intrinsic Motivation, Monetary Rewards, and Creative-Thinking Skills in New Product Design
Chattopadhyay, Amitava; Dahl, Darren W.; Gorn, Gerald J.; … - 2006
three factors that are likely to have an important influence on the creativity of new product ideas: intrinsic motivation …The value and importance of creativity has been well established in the business world. The effective fostering of … creativity, however, remains a somewhat elusive goal for most organizations. Using the context of product design, we examine …
Persistent link: https://www.econbiz.de/10014105714
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Why frontline employees engage as idea collectors : an assessment of underlying motives and critical success factors
Woisetschläger, David; Hanning, Debra; Backhaus, Christof - In: Industrial marketing management : the international … 52 (2016), pp. 109-116
Persistent link: https://www.econbiz.de/10011447498
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Frontline employee-driven innovation through suggestions in hospitality firms : the role of the employee’s creativity, knowledge, and motivation
González-González, Tamara; García-Almeida, Desiderio J. - In: International journal of hospitality management 94 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012495117
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Enhancing employee innovation through customer engagement : the role of customer interactivity, employee affect, and motivations
Xu, Feng Zeng; Wang, Ying - In: Journal of hospitality & tourism research : JHTR ; the … 44 (2020) 2, pp. 351-376
Persistent link: https://www.econbiz.de/10012201367
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Exploring users motivation in innovation communities
Ståhlbröst, Anna; Bergvall-Kåreborn, Birgitta - In: International journal of entrepreneurship and … 14 (2011) 4, pp. 298-314
Persistent link: https://www.econbiz.de/10009348313
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Teaching design thinking in marketing : linking product design and marketing strategy in a product development class
Chen, Steven; Benedicktus, Ray; Kim, Yuna; Shih, Eric - In: Journal of marketing education : JME 40 (2018) 3, pp. 176-187
Persistent link: https://www.econbiz.de/10011954609
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The effects of innovative visual design on consumer attitude
Hong, JungHwa; Byun, Kyung-Ah - In: Australasian marketing journal : AMJ ; official journal … 29 (2021) 1, pp. 29-40
Persistent link: https://www.econbiz.de/10012668400
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The design thinking playbook : mindful digital transformation of teams, products, services, businesses and ecosystems
Lewrick, Michael; Link, Patrick; Leifer, Larry - 2018
Persistent link: https://www.econbiz.de/10011811605
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The design thinking playbook : mindful digital transformation of teams, products, services, businesses and ecosystems
Lewrick, Michael; Patrick, Link; Leifer, Larry - 2018
Intro -- The Design Thinking Playbook -- Content -- Foreword -- Introduction -- 1. Understand Design Thinking -- 1.1 What needs are addressed in the Playbook? -- 1.2 Why is process awareness key? -- 1.3 How to get a good problem statement -- 1.4 How to discover user needs -- 1.5 How to build...
Persistent link: https://www.econbiz.de/10011842858
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To frame or reframe : where might design thinking research go next?
Beckman, Sara L. - In: California management review 62 (2020) 2, pp. 144-162
Persistent link: https://www.econbiz.de/10012214591