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~subject:"Service industry"
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Service industry
Relationship marketing
59
Beziehungsmarketing
55
Consumer behaviour
49
Konsumentenverhalten
44
Customer satisfaction
36
Theory
32
Theorie
31
Customer integration
28
Kundenintegration
28
Innovation
26
Kundenzufriedenheit
23
Conjoint analysis
20
Conjoint-Analyse
20
Dienstleistung
20
Services
20
Dienstleistungsqualität
18
Dienstleistungssektor
18
Market research
18
Marktforschung
18
Service quality
18
Brand management
16
Service innovation
16
Brand
15
Dienstleistungsmanagement
15
Markenführung
15
Service management
15
Social Web
15
Social web
15
Value creation
15
Betriebliche Wertschöpfung
14
Brand image
14
Experiment
14
Marketing
14
Markenartikel
13
Markenimage
13
Sweden
12
Bibliometrics
11
Bibliometrie
11
Customer experience
11
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Undetermined
9
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Article
15
Book / Working Paper
3
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Article in journal
12
Aufsatz in Zeitschrift
12
Aufsatz im Buch
4
Book section
4
Collection of articles of several authors
1
Reprint
1
Sammelwerk
1
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English
17
German
1
Author
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Gustafsson, Anders
16
Witell, Lars
8
Kristensson, Per
6
Edvardsson, Bo
4
McColl-Kennedy, Janet R.
4
Snyder, Hannah
3
Brodie, Roderick J.
2
Field, Joy M.
2
Fombelle, Paul
2
Fotheringham, Darima
2
Huang, Ming-Hui
2
Lemon, Katherine N.
2
Ostrom, Amy L.
2
Sirianni, Nancy J.
2
Subramony, Mahesh
2
Aksoy, Lerzan
1
Anderson, Laurel
1
Andreassen, Tor Wallin
1
Bolton, Ruth N.
1
Bone, Sterling
1
Brady, Michael K.
1
Choi, Sunmee
1
Colurcio, Maria
1
Enquist, Bo
1
Fombelle, Paul W.
1
Glynn, Mark S.
1
Gregoire, Yany
1
Johnson, Michael D.
1
Lervik-Olsen, Line
1
Little, Victoria
1
Martin, Drew
1
Schirr, Gary R.
1
Sebastiani, Roberta
1
Sousa, Rui
1
Tse, David K.
1
Voorhees, Clay M.
1
Walkowiak, Travis
1
Witell, Lars.
1
Wuenderlich, Nancy V.
1
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Institution
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University of Michigan / Business School
1
Published in...
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Journal of business research : JBR
4
Journal of service management
3
Journal of service research
3
The journal of services marketing
2
Advances in services innovations
1
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
1
Marketing-mix strategies - product strategy and promotion strategy
1
The handbook of innovation and services : a multi-disciplinary perspective
1
University of Michigan Business School management series
1
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ECONIS (ZBW)
18
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18
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1
The service brand and the service-dominant logic : missing fundamentals premise or the need for stronger theory?
Brodie, Roderick J.
;
Glynn, Mark S.
;
Little, Victoria
-
2009
Persistent link: https://www.econbiz.de/10003836347
Saved in:
2
Exploring dualities of service innovation : implications for service research
Witell, Lars
;
Anderson, Laurel
;
Brodie, Roderick J.
; …
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 436-441
Persistent link: https://www.econbiz.de/10011418320
Saved in:
3
Competing in a service economy : how to create a competitive advantage through service development and innovation
Gustafsson, Anders
;
Johnson, Michael D.
-
2003
-
1. ed.
Persistent link: https://www.econbiz.de/10001719031
Saved in:
4
Customer integration in service innovation
Edvardsson, Bo
;
Gustafsson, Anders
;
Kristensson, Per
; …
- In:
The handbook of innovation and services : a …
,
(pp. 301-317)
.
2010
Persistent link: https://www.econbiz.de/10003953576
Saved in:
5
Customer co-creation in service innovation : a matter of communication?
Gustafsson, Anders
;
Kristensson, Per
;
Witell, Lars
- In:
Journal of service management
23
(
2012
)
3
,
pp. 311-327
Persistent link: https://www.econbiz.de/10009619172
Saved in:
6
Small details that marke big differences : a radical approach to consumption experience as a firm's differentiating strategy
Bolton, Ruth N.
;
Gustafsson, Anders
;
McColl-Kennedy, …
- In:
Journal of service management
25
(
2014
)
2
,
pp. 253-274
Persistent link: https://www.econbiz.de/10010343471
Saved in:
7
Service infusion in manufacturing industries
Gustafsson, Anders
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008749749
Saved in:
8
Kundenintegration in der Dienstleistungsentwicklung : Erfahrungen aus Schweden
Edvardsson, Bo
;
Gustafsson, Anders
;
Witell, Lars
- In:
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
,
(pp. 29-40)
.
2011
Persistent link: https://www.econbiz.de/10008908837
Saved in:
9
Success factors in new service development and value creation through services
Edvardsson, Bo
;
Gustafsson, Anders
;
Enquist, Bo
- In:
Advances in services innovations
,
(pp. 165-183)
.
2007
Persistent link: https://www.econbiz.de/10003387969
Saved in:
10
Service innovation, renewal, and adoption/rejection in dynamic global contexts
Martin, Drew
;
Gustafsson, Anders
;
Choi, Sunmee
- In:
Journal of business research : JBR
69
(
2016
)
7
,
pp. 2397-2400
Persistent link: https://www.econbiz.de/10011490963
Saved in:
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