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International Services Marketing : A Comparative Evaluation of the Dimensions of Service Quality between Developed and Developing Countries

Malhotra, Naresh K.; Ulgado, Francis M.; Agarwal, James; … - In: International Marketing Review 11 (1994) 2, pp. 5-15

Discusses and applies a general framework for services quality to make a comparative evaluation of ten dimensions of service quality between developed and developing countries. Derives specific hypotheses for each of the service quality dimensions based on the relevant environmental factors...

Persistent link: https://www.econbiz.de/10014827669

A cross-national and cross-cultural approach to global market segmentation : an application using consumers' perceived service quality

Agarwal, James; Malhotra, Naresh K.; Bolton, Ruth N. - In: Journal of international marketing 18 (2010) 3, pp. 18-40

Persistent link: https://www.econbiz.de/10008657429

Examining uncertainty avoidance, relationship quality, and customer loyalty in two cultures

Ndubisi, Nelson Oly; Malhotra, Naresh K.; Ulas, Dilber; … - In: Journal of international consumer marketing 24 (2012) 5, pp. 320-337

Persistent link: https://www.econbiz.de/10009778699

Long-term oriented marketing relationships and ethical conduct in outsourcing sector

Ndubisi, Nelson Oly; Malhotra, Naresh K.; Capel, Celine … - In: Psychology & marketing 33 (2016) 5, pp. 372-388

Persistent link: https://www.econbiz.de/10011485883

A two-dimensional model of trust-value-loyalty in service relationships

Chai, Joe Choon Yean; Malhotra, Naresh K.; Alpert, Frank - In: Journal of retailing and consumer services 26 (2015), pp. 23-31

Persistent link: https://www.econbiz.de/10011347848