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Theoretical Models of the Ante...
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Services
Service-Dominant Logic
41
Service-dominant logic
41
Marketing theory
32
Marketingtheorie
32
Dienstleistung
17
Betriebliche Wertschöpfung
14
Marketing
14
Value creation
14
Dienstleistungsmarketing
12
Services marketing
12
Theory
12
Theorie
10
Beziehungsmarketing
9
Lieferantenmanagement
9
Relationship marketing
9
Supplier relationship management
9
Marketing management
8
Marketingmanagement
8
Vereinigte Staaten
8
Einzelhandel
7
USA
7
United States
7
Distribution channel
6
History of economic thought
6
Lieferkette
6
New product development
6
Produktentwicklung
6
Retail trade
6
Supply chain
6
Vertriebsweg
6
service-dominant logic
6
Ökonomische Ideengeschichte
6
Customer integration
4
Dienstleistungsqualität
4
Entrepreneurship
4
Entrepreneurship approach
4
Kundenintegration
4
S-D logic
4
Service quality
4
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14
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Lusch, Robert F.
15
Vargo, Stephen L.
12
Akaka, Melissa Archpru
2
O'Shaughnessy, John
2
O'Shaughnessy, Nicholas Jackson
2
Barile, Sergio
1
Chandler, Jennifer D.
1
Greer, Charles R.
1
Gustafsson, Anders
1
Horbel, Chris
1
Nambisan, Satish
1
Reynoso, Javier
1
Saviano, Marialuisa
1
Spohrer, James
1
Wieland, Heiko
1
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European journal of marketing : EJM
3
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
1
Handbook of service science ; [Vol. 1]
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of international marketing
1
Journal of service management
1
Journal of service research : JSR
1
Journal of the Academy of Marketing Science
1
Management information systems : mis quarterly
1
Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
Service science, management and engineering : education for the 21st Century
1
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ECONIS (ZBW)
15
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1
Advancing service science with service-dominant logic : clarifications and conceptual development
Vargo, Stephen L.
;
Lusch, Robert F.
;
Akaka, Melissa Archpru
-
2010
Persistent link: https://www.econbiz.de/10003968697
Saved in:
2
Stepping aside and moving on : a rejoinder to a rejoinder
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1319-1321
Persistent link: https://www.econbiz.de/10009267010
Saved in:
3
Service-dominant logic : a rejoinder to Lusch and Vargo's reply
O'Shaughnessy, John
;
O'Shaughnessy, Nicholas Jackson
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1310-1318
Persistent link: https://www.econbiz.de/10009267013
Saved in:
4
Service-dominant logic : a necessary step
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1298-1309
Persistent link: https://www.econbiz.de/10009267015
Saved in:
5
The complexity of context : a service ecosystems approach for international marketing
Akaka, Melissa Archpru
;
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Journal of international marketing
21
(
2013
)
4
,
pp. 1-20
Persistent link: https://www.econbiz.de/10010233213
Saved in:
6
It's all B2B … and beyond : toward a systems perspective of the market
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Industrial marketing management : the international …
40
(
2011
)
2
,
pp. 181-187
Persistent link: https://www.econbiz.de/10008934076
Saved in:
7
Alternative Logiken für Dienstleistungen : von hybriden Systemen zu Serviceökosystemen
Vargo, Stephen L.
;
Lusch, Robert F.
;
Horbel, Chris
; …
- In:
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
,
(pp. 137-153)
.
2011
Persistent link: https://www.econbiz.de/10008908803
Saved in:
8
Service systems : a broadened framework and research agenda on value propositions, engagement, and service experience
Chandler, Jennifer D.
;
Lusch, Robert F.
- In:
Journal of service research : JSR
18
(
2015
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10010483444
Saved in:
9
Service innovation : a service-dominant logic perspective
Lusch, Robert F.
;
Nambisan, Satish
- In:
Management information systems : mis quarterly
39
(
2015
)
1
,
pp. 155-175
Persistent link: https://www.econbiz.de/10010505863
Saved in:
10
A service logic for service science
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Service science, management and engineering : education …
,
(pp. 83-88)
.
2008
Persistent link: https://www.econbiz.de/10003827755
Saved in:
1
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