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Services
Strategisches Management
97
Strategic management
80
Theory
44
Theorie
42
Service-dominant logic
41
Service-Dominant Logic
40
USA
39
United States
36
Resource-based view
34
Ressourcenorientierter Ansatz
34
Marketingtheorie
33
Marketing theory
32
Multinationales Unternehmen
32
Transnational corporation
30
Entrepreneurship
23
Management
23
Firm performance
22
Unternehmenserfolg
22
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21
Globalisierung
21
Betriebliche Wertschöpfung
20
Globalization
20
Takeover
20
Value creation
20
Übernahme
20
Competitive strategy
19
Institutional economics
19
Institutionenökonomik
19
Strategic alliance
19
Strategische Allianz
19
Unternehmensgründung
19
Wettbewerbsstrategie
18
Business start-up
17
Dienstleistung
17
Marketing
17
Vereinigte Staaten
16
Learning organization
15
Lernende Organisation
15
Familienunternehmen
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Lusch, Robert F.
15
Vargo, Stephen L.
12
Akaka, Melissa Archpru
2
O'Shaughnessy, John
2
O'Shaughnessy, Nicholas Jackson
2
Barile, Sergio
1
Chandler, Jennifer D.
1
Greer, Charles R.
1
Gustafsson, Anders
1
Horbel, Chris
1
Nambisan, Satish
1
Reynoso, Javier
1
Saviano, Marialuisa
1
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1
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European journal of marketing : EJM
3
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
1
Handbook of service science ; [Vol. 1]
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of international marketing
1
Journal of service management
1
Journal of service research : JSR
1
Journal of the Academy of Marketing Science
1
Management information systems : mis quarterly
1
Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
Service science, management and engineering : education for the 21st Century
1
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ECONIS (ZBW)
15
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1
A service perspective : key managerial insights from service-dominant (S-D) logic
Greer, Charles R.
;
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
Organizational dynamics : a quarterly review of …
45
(
2016
)
1
,
pp. 28-38
Persistent link: https://www.econbiz.de/10011491621
Saved in:
2
Advancing service science with service-dominant logic : clarifications and conceptual development
Vargo, Stephen L.
;
Lusch, Robert F.
;
Akaka, Melissa Archpru
-
2010
Persistent link: https://www.econbiz.de/10003968697
Saved in:
3
Stepping aside and moving on : a rejoinder to a rejoinder
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1319-1321
Persistent link: https://www.econbiz.de/10009267010
Saved in:
4
Service-dominant logic : a rejoinder to Lusch and Vargo's reply
O'Shaughnessy, John
;
O'Shaughnessy, Nicholas Jackson
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1310-1318
Persistent link: https://www.econbiz.de/10009267013
Saved in:
5
Service-dominant logic : a necessary step
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1298-1309
Persistent link: https://www.econbiz.de/10009267015
Saved in:
6
The complexity of context : a service ecosystems approach for international marketing
Akaka, Melissa Archpru
;
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Journal of international marketing
21
(
2013
)
4
,
pp. 1-20
Persistent link: https://www.econbiz.de/10010233213
Saved in:
7
It's all B2B … and beyond : toward a systems perspective of the market
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Industrial marketing management : the international …
40
(
2011
)
2
,
pp. 181-187
Persistent link: https://www.econbiz.de/10008934076
Saved in:
8
Alternative Logiken für Dienstleistungen : von hybriden Systemen zu Serviceökosystemen
Vargo, Stephen L.
;
Lusch, Robert F.
;
Horbel, Chris
; …
- In:
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
,
(pp. 137-153)
.
2011
Persistent link: https://www.econbiz.de/10008908803
Saved in:
9
Service systems : a broadened framework and research agenda on value propositions, engagement, and service experience
Chandler, Jennifer D.
;
Lusch, Robert F.
- In:
Journal of service research : JSR
18
(
2015
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10010483444
Saved in:
10
Service innovation : a service-dominant logic perspective
Lusch, Robert F.
;
Nambisan, Satish
- In:
Management information systems : mis quarterly
39
(
2015
)
1
,
pp. 155-175
Persistent link: https://www.econbiz.de/10010505863
Saved in:
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