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Service-dominant logic
42
Service-Dominant Logic
41
Marketingtheorie
33
Marketing theory
32
Entrepreneurship
21
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21
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18
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service-dominant logic
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Lusch, Robert F.
207
Vargo, Stephen L.
72
Mars, Matthew M.
48
Lusch, Robert
12
Laczniak, Gene R.
10
Brown, James R.
8
Akaka, Melissa Archpru
7
Harvey, Michael G.
7
Boyt, Thomas
5
Hoskinson, Sherry
5
Lim, Steve C.
5
O'Brien, Matthew
5
Udell, Jon G.
5
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4
Harvey, Michael
4
Ingene, Charles A.
4
Bronstein, Judith
3
Dunne, Patrick M.
3
Gummesson, Evert
3
Heyl, Jeff
3
Ketokivi, Mikko
3
Koskela-Huotari, Kaisa
3
Liu, Ying
3
Nix, Nancy W.
3
Ram, Sudha
3
Ross, Robert H.
3
Schmenner, Roger W.
3
Schuler, Drue
3
Shim, Soyeon
3
Sindhav, Birud
3
Webster, Frederick E.
3
Webster, Frederick E. <Jr.>
3
Zacharia, Zach G.
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2
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2
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2
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2
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A cross-disciplinary primer on the meaning and principles of innovation
19
Journal of the Academy of Marketing Science
19
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9
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9
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7
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4
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3
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Organizational dynamics : a quarterly review of organizational behavior for professional managers
3
Business Horizons
2
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E-novation for competitive advantage in collaborative globalization : technologies for emerging e-business strategies
2
Entrepreneurship and global competitiveness in regional economies : determinants and policy implications
2
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2
Frontiers in eco-entrepreneurship research
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How alternative is alternative? : the role of entrepreneurial development, form, and function in the emergence of alternative marketscapes
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International journal of quality and service sciences
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Journal of Consumer Marketing
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Journal of change management : an international journal
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ECONIS (ZBW)
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OLC EcoSci
71
Other ZBW resources
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RePEc
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USB Cologne (EcoSocSci)
10
EconStor
1
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71
Special issue: Service-dominant logic : continuing the dialog
Lusch, Robert F.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003680135
Saved in:
72
The service-dominant logic of marketing : dialog, debate, and directions
Lusch, Robert F.
(
ed.
);
Vargo, Stephen L.
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003082068
Saved in:
73
Service-dominant logic : continuing the evolution
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10003679216
Saved in:
74
Marketing and shareholder value : sales capitalization and its estimation
Kim, Oliver
;
Lim, Steve C.
;
Lusch, Robert F.
- In:
MSI reports : working paper series
(
2008
)
3
,
pp. 73-90
Persistent link: https://www.econbiz.de/10003793936
Saved in:
75
From goods to service(s) : divergences and convergence of logics
Vargo, Stephen L.
;
Lusch, Robert F.
-
2009
Persistent link: https://www.econbiz.de/10003836309
Saved in:
76
An identification-based model of supplier-retailer communication
Sindhav, Birud G.
;
Lusch, Robert F.
- In:
Journal of marketing channels : ... distribution …
15
(
2007/08
)
4
,
pp. 281-314
Persistent link: https://www.econbiz.de/10003768565
Saved in:
77
Competing through service: insights from service-dominant logic
Lusch, Robert F.
;
Vargo, Stephen L.
;
O'Brien, Matthew
- In:
Journal of retailing
83
(
2007
)
1
,
pp. 5-18
Persistent link: https://www.econbiz.de/10003438193
Saved in:
78
A service logic for service science
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Service science, management and engineering : education …
,
(pp. 83-88)
.
2008
Persistent link: https://www.econbiz.de/10003827755
Saved in:
79
The service-dominant mindset
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
Service science, management and engineering : education …
,
(pp. 89-96)
.
2008
Persistent link: https://www.econbiz.de/10003827819
Saved in:
80
Evolving to a new dominant logic for marketing
Vargo, Stephen L.
;
Lusch, Robert F.
-
2008
Persistent link: https://www.econbiz.de/10003644612
Saved in:
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