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An empirical analysis of consumers' attitudes toward physicians' services advertising : a comparative cross-sectional study

Moser, H. R. - In: Services marketing quarterly 29 (2007/08) 3, pp. 75-98

Persistent link: https://www.econbiz.de/10003756462

How chiropractic advertising is viewed by the general public : en empirical analysis

Freeman, Gordon L.; Moser, H. Ronald - In: Journal of business and economic perspectives 35 (2009) 1, pp. 52-69

Persistent link: https://www.econbiz.de/10009880991

Population changes in Tennesseee, 1970 - 1980

Moser, H. R. - In: Mid-South business journal 4 (1984) 2, pp. 3-9

Persistent link: https://www.econbiz.de/10001046584

The public's attitude toward labor unions in a right-to-work state : a comparison by gender and race

Reynolds, Daniel L.; Moser, H. R.; Johns, Horace E. - In: Journal of business and economic perspectives 26 (2000) 1, pp. 113-122

Persistent link: https://www.econbiz.de/10001556874

A longitudinal assessment of consumers' attitudes toward legal services advertising

Moser, H. R.; Johns, Horace E.; Reynolds, Daniel L. - In: Journal of business and economic perspectives 30 (2004) 2, pp. 88-103

Persistent link: https://www.econbiz.de/10003060789

A comparison and empirical analysis of the public's attitude toward labor union officials in four Southern states in 2000 and 2011

Moser, H. R.; Freeman Jr., Gordon L. - In: Journal of business and economic perspectives 38 (2012) 1, pp. 88-103

Persistent link: https://www.econbiz.de/10009696228

An empirical analysis of the public's attitudes toward advertising veterinarian services : a comparative cross-sectional study

Moser, H. R.; Johns Jr., Horace E. - In: Services marketing quarterly 33 (2012) 4, pp. 363-380

Persistent link: https://www.econbiz.de/10009671249

An empirical analysis of the public's attitude toward legal services advertising

Moser, H. R.; Loudon, David; Stevens, Robert E. - In: Services marketing quarterly 35 (2014) 2, pp. 105-122

Persistent link: https://www.econbiz.de/10010363989

An empirical analysis of ethical and professional issues in physicians' advertising : a comparative cross-sectional study

Moser, H. R.; Stevens, Robert E.; Loudon, David - In: Health marketing quarterly 33 (2016) 3, pp. 255-273

Persistent link: https://www.econbiz.de/10011584756

Campus Recruiting: What the Recruiters Are Looking For

Turner, Martha R.; Tang, Thomas Li-Ping; Moser, H. Ronald - In: Journal of Marketing for Higher Education 7 (1997) 4, pp. 35-48

<title>ABSTRACT</title> This article reviews findings from a survey of 111 campus recruiters concerning their perceptions and practices of campus recruiting activities. The results show that campus recruiters seem to agree that the interview is the most important method for their selection practices; verbal...

Persistent link: https://www.econbiz.de/10010972925