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Using visual design to improve...
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1
Impact of website visual design on user experience and website evaluation : the sequential mediating roles of usability and pleasure
Jongmans, Eline
;
Jeannot, Florence
;
Liang, Lan
; …
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
17/18
,
pp. 2078-2113
Persistent link: https://www.econbiz.de/10014234289
Saved in:
2
Marketing online food images via color saturation : a sensory imagery perspective
Liu, Qing
;
Wu, Luorong
;
Yu, Xi
;
Huang, Huiling
- In:
Journal of business research : JBR
151
(
2022
),
pp. 366-378
Persistent link: https://www.econbiz.de/10013459820
Saved in:
3
Antecedents of usability to sustain users' engagement in online learning
Ghai, Akanksha
- In:
The Palgrave Handbook of Sustainable Digitalization for …
,
(pp. 233-257)
.
2024
Persistent link: https://www.econbiz.de/10015071268
Saved in:
4
Drivers of consumer attitudes towards online shopping in the Indian market : analysis through an extended TAM model
Reyes-Mercado, Pável
;
Karthik, M.
;
Mishra, Ram Kumar
; …
- In:
International journal of business innovation and research
13
(
2017
)
3
,
pp. 326-343
Persistent link: https://www.econbiz.de/10011840440
Saved in:
5
The changing landscape of consumerism : advancing the SOR framework of stimuli that encourages impulsive online consumption
Keegan, Fiona
;
Ritch, Elaine L.
;
Siddiqui, Noreen
- In:
New perspectives on critical marketing and consumer society
,
(pp. 23-37)
.
2021
Persistent link: https://www.econbiz.de/10012497074
Saved in:
6
COVID-19 pandemic and behaviour of Indian consumers : a sustainable transition
Khaled, Amgad S. D.
;
Al-Homaidi, Eissa A.
;
Tabash, Mosab I.
- In:
World review of entrepreneurship, management and …
18
(
2022
)
3
,
pp. 325-347
Persistent link: https://www.econbiz.de/10013258534
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7
Retail brand equity : moderating role of retail price deals on retail brand association and retail brand equity relationship
Kumar, J. Ramesh
;
Saha, Raiswa
;
Manohar, Sridhar
; …
- In:
International journal of business innovation and …
21
(
2020
)
2
,
pp. 217-237
Persistent link: https://www.econbiz.de/10012175544
Saved in:
8
Using warmth as the visual design of a store : intimacy, relational needs, and approach intentions
Baek, Eunsoo
;
Choo, Ho Jung
;
Lee, Seung Hwan Mark
- In:
Journal of business research : JBR
88
(
2018
),
pp. 91-101
Persistent link: https://www.econbiz.de/10011869564
Saved in:
9
When brand logos describe the environment : design instability and the utility of safety-oriented products
Rahinel, Ryan
;
Nelson, Noelle M.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
3
,
pp. 478-496
Persistent link: https://www.econbiz.de/10011584263
Saved in:
10
The contingent nature of the symbolic associations of visual design elements : the case of brand logo frames
Fajardo, Tatiana M.
;
Zhang, Jiao
;
Tsiros, Michael
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
4
,
pp. 549-566
Persistent link: https://www.econbiz.de/10011734548
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