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What causes break-ups? Factors driving the dissolution of marketing-oriented international joint ventures

Berk Talay, Mehmet; Billur Akdeniz, M. - In: New challenges to international marketing, (pp. 227-256). 2009

In tandem with the drastic increase of IJVs, the academic research regarding various issues about them has also augmented. Myriad of studies examining the antecedents and outcomes of partner/location selection, different control and safeguarding mechanisms, performance, and stability of IJVs...

Persistent link: https://www.econbiz.de/10015382241

The Design of Things to Come: How Ordinary People Create Extraordinary Products by Craig M. Vogel, Jonathan Cagan, and Peter Boatwright

Billur Akdeniz, M. - In: The journal of product innovation management : an … 23 (2006) 5, pp. 467-468

Persistent link: https://www.econbiz.de/10007280690

Cultural variations in the use of marketing signals : a multilevel analysis of the motion picture industry

Akdeniz, M. Billur; Talay, M. Berk - In: Journal of the Academy of Marketing Science 41 (2013) 5, pp. 601-624

Persistent link: https://www.econbiz.de/10010126670

In time we trust? : the effects of duration on the dynamics of trust-building processes in inter-organizational relationships

Talay, M. Berk; Akdeniz, M. Billur - 2014

Persistent link: https://www.econbiz.de/10010489225

When do the stock market returns to new product preannouncements predict product performance? : empirical evidence from the U.S. automotive industry

Talay, M. Berk; Akdeniz, M. Billur; Kirca, Ahmet H. - In: Journal of the Academy of Marketing Science 45 (2017) 4, pp. 513-533

Persistent link: https://www.econbiz.de/10011737461

The interactive effects of product and brand portfolio strategies on brand performance : longitudinal evidence from the U.S. automotive industry

Kirca, Ahmet H.; Randhawa, Praneet; Talay, M. Berk; … - In: International journal of research in marketing : IJRM ; … 37 (2020) 2, pp. 421-439

Persistent link: https://www.econbiz.de/10012288678

Stock market reactions to new product launches in international markets : the moderating role of culture

Talay, M. Berk; Akdeniz, M. Billur; Obal, Michael W.; … - In: Journal of international marketing 27 (2019) 4, pp. 81-98

Persistent link: https://www.econbiz.de/10012132733

Looking back to move forward : reviews and analyses of literature in industrial marketing

Akdeniz, M. Billur; Talay, M. Berk; Kirca, Ahmet H. - In: Industrial marketing management : the international … 110 (2023), pp. A4-A6

Persistent link: https://www.econbiz.de/10014306721

Cultural variations in the use of marketing signals: a multilevel analysis of the motion picture industry

Akdeniz, M. Billur; Talay, M. Berk - In: Journal of the Academy of Marketing Science 41 (2013) 5, pp. 601-624

Persistent link: https://www.econbiz.de/10010162037

Inter-partner differences in globalization exposure and national culture and IJV termination : a comparison of emerging versus developed market host countries

Talay, M. Berk; Akdeniz, M. Billur; Geleilate, José … - In: International business review 34 (2025) 4, pp. 1-18

Persistent link: https://www.econbiz.de/10015440428