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~type_genre:"Aufsatz in Zeitschrift"
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Market segmentation
20
Marktsegmentierung
20
Australia
17
Australien
17
Consumer behaviour
16
Konsumentenverhalten
16
Holiday behaviour
11
Market research
11
Marktforschung
11
Urlaubsverhalten
11
Befragung
9
Interview
9
Ecotourism
8
Theorie
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Theory
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Ökotourismus
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Ehrenamtliche Arbeit
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Measurement
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Tourism
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7
Tourismus
7
Voluntary work
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Brand management
6
Cluster analysis
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Clusteranalyse
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Markenführung
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Messung
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Nonprofit organization
6
Nonprofit-Organisation
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Tourismusmarketing
6
Brand image
5
Destination management
5
Destinationsmanagement
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Environmental consciousness
5
Experiment
5
Markenimage
5
Nachhaltige Entwicklung
5
Nachhaltigkeit
5
Nonprofit marketing
5
Nonprofit-Marketing
5
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Article
85
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Aufsatz in Zeitschrift
Article in journal
85
Working Paper
11
Graue Literatur
8
Non-commercial literature
8
Arbeitspapier
7
Aufsatz im Buch
6
Book section
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Collection of articles of several authors
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Sammelwerk
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1
Forschungsbericht
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English
85
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Dolnicar, Sara
82
Grün, Bettina
26
Leisch, Friedrich
14
Randle, Melanie
12
Lazarevski, Katie
6
Brosnan, Kylie
5
Juvan, Emil
5
Laesser, Christian
4
Cliff, Katie
3
Demeter, Csilla
3
Kemperman, Astrid
3
Matus, Katrina
3
Rossiter, John R.
3
Yanamandram, Venkata
3
Fechner, David
2
Hornik, Kurt
2
Irvine, Helen
2
Kaiser, Sebastian
2
Abrantes, José Luís
1
Acuti, Diletta
1
Algie, Jennifer
1
Babakhani, Nazila
1
Backer, Elisa
1
Beritelli, Pietro
1
Boksberger, Philipp
1
Boztuğ, Yasemin
1
Coltman, Tim
1
Crouch, Geoffrey I.
1
Devinney, Timothy Michael
1
Ermen, David
1
Ernst, Dominik
1
Geyer, Alois
1
Gordon, Rob
1
Gordon, Robert
1
Gountas, John
1
Gountas, Sandra
1
Grabler, Klaus
1
Gray, Angus
1
Hajibaba, Homa
1
Hardy, Anne
1
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
16
Tourism management : research, policies, practice
11
International journal of market research : JMRS ; the journal of the Market Research Society
7
Journal of nonprofit & public sector marketing
4
Annals of tourism research empirical insights
3
International journal of market research
3
Journal of business research : JBR
3
Marketing letters : a journal of research in marketing
3
Australasian marketing journal
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of marketing education : JME
2
Journal of travel and tourism marketing
2
Tourism review : the official journal of the AIEST
2
Annals of tourism research : ATR ; a social sciences journal
1
Asia Pacific journal of human resources : APJHR
1
Asia Pacific journal of marketing and logistics
1
Econometric theory
1
Economic papers : a journal of applied economics and policy
1
European journal of marketing : EJM
1
Financial accountability & management : in governments, public services and charities
1
International journal of contemporary hospitality management
1
International journal of hospitality management
1
International journal of nonprofit and voluntary sector marketing
1
International marketing review
1
Journal of advertising research
1
Journal of applied econometrics
1
Journal of business ethics : JOBE
1
Journal of forecasting
1
Journal of hospitality & leisure marketing : the international forum for research, theory & practice
1
Journal of marketing management : MM
1
Journal of retailing and consumer services
1
Journal of social marketing : JSOCM
1
Marketing intelligence & planning
1
Psychology & marketing
1
The journal of brand management : an international journal
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Tourism management perspectives : TMP
1
Tourism review
1
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ECONIS (ZBW)
85
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1
Increasing sample size compensates for data problems in segmentation studies
Dolnicar, Sara
;
Grün, Bettina
;
Leisch, Friedrich
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 992-999
Persistent link: https://www.econbiz.de/10011436388
Saved in:
2
Using segment level stability to select target segments in data-driven market segmentation studies
Dolnicar, Sara
;
Leisch, Friedrich
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 423-436
Persistent link: https://www.econbiz.de/10011730667
Saved in:
3
Visiting friends or relatives?
Backer, Elisa
;
Leisch, Friedrich
;
Dolnicar, Sara
- In:
Tourism management : research, policies, practice
60
(
2017
),
pp. 56-64
Persistent link: https://www.econbiz.de/10011675940
Saved in:
4
Evaluation of structure and reproducibility of cluster solutions using the bootstrap
Dolnicar, Sara
;
Leisch, Friedrich
- In:
Marketing letters : a journal of research in marketing
21
(
2010
)
1
,
pp. 83-101
Persistent link: https://www.econbiz.de/10003956327
Saved in:
5
Biclustering : overcoming data dimensionality problems in market segmentation
Dolnicar, Sara
;
Kaiser, Sebastian
;
Lazarevski, Katie
; …
- In:
Journal of travel research : a quarterly publication of …
51
(
2012
)
1
,
pp. 41-49
Persistent link: https://www.econbiz.de/10009491843
Saved in:
6
Quick, simple and reliable : forced binary survey questions
Dolnicar, Sara
;
Grün, Bettina
;
Leisch, Friedrich
- In:
International journal of market research : JMRS ; the …
53
(
2011
)
2
,
pp. 231-252
Persistent link: https://www.econbiz.de/10009011274
Saved in:
7
Competition or collaboration? : the effect of non-profit brand image on volunteer recruitment strategy
Randle, Melanie
;
Leisch, Friedrich
;
Dolnicar, Sara
- In:
The journal of brand management : an international journal
20
(
2012/13
)
8
,
pp. 689-704
Persistent link: https://www.econbiz.de/10010197486
Saved in:
8
Required sample sizes for data-driven market segmentation analyses in tourism
Dolnicar, Sara
;
Grün, Bettina
;
Leisch, Friedrich
; …
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
3
,
pp. 296-306
Persistent link: https://www.econbiz.de/10010358310
Saved in:
9
Using graphical statistics to better understand market segmentation solutions
Dolnicar, Sara
;
Leisch, Friedrich
- In:
International journal of market research : JMRS ; the …
56
(
2014
)
2
,
pp. 207-230
Persistent link: https://www.econbiz.de/10010347870
Saved in:
10
An investigation of tourists' patterns of obligation to protect the environment
Dolnicar, Sara
;
Leisch, Friedrich
- In:
Journal of travel research : a quarterly publication of …
46
(
2008
)
4
,
pp. 381-391
Persistent link: https://www.econbiz.de/10003860920
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