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Online-Handel
Consumer behaviour
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48
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36
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35
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Grewal, Dhruv
7
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2
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1
The dynamics of online consumers’ response to price promotion
Kim, Youngsoo
;
Krishnan, Ramayya
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 175-190
Persistent link: https://www.econbiz.de/10012038216
Saved in:
2
On product-level uncertainty and online purchase behavior : an empirical analysis
Kim, Youngsoo
;
Krishnan, Ramayya
- In:
Management science : journal of the Institute for …
61
(
2015
)
10
,
pp. 2449-2467
Persistent link: https://www.econbiz.de/10011386180
Saved in:
3
The halo effect in multicomponent ratings and its implications for recommender systems : the case of Yahoo! Movies
Sahoo, Nachiketa
;
Krishnan, Ramayya
;
Duncan, George T.
; …
- In:
Information systems research : ISR
23
(
2012
)
1
,
pp. 231-246
Persistent link: https://www.econbiz.de/10009522759
Saved in:
4
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
Saved in:
5
The emotional review-reward effect : how do reviews increase impulsivity?
Motyka, Scott
;
Grewal, Dhruv
;
Aguirre, Elizabeth
;
Mahr, …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
6
,
pp. 1032-1051
Persistent link: https://www.econbiz.de/10011951622
Saved in:
6
Online channel use and satisfaction in a multichannel service context : Report No. 03-107
Montoya-Weiss, Mitzi
;
Voss, Glenn B.
;
Grewal, Dhruv
- In:
MSI reports : working paper series
(
2003
)
2
,
pp. 19-35
Persistent link: https://www.econbiz.de/10001978308
Saved in:
7
Loyalty in e-tailing : a conceptual framework
Grewal, Dhruv
;
Lindsey-Mullikin, Joan
;
Munger, Jeanne
- In:
Customer relationship management in electronic markets
,
(pp. 31-49)
.
2003
Persistent link: https://www.econbiz.de/10002410888
Saved in:
8
Face forward: how employees' digital presence on service websites affects customer perceptions of website and employee service quality
Herhausen, Dennis
;
Emrich, Oliver
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
57
(
2020
)
5
,
pp. 917-936
Persistent link: https://www.econbiz.de/10012271989
Saved in:
9
Communication in the gig economy : buying and selling in online freelance marketplaces
Ludwig, Stephan
;
Herhausen, Dennis
;
Grewal, Dhruv
; …
- In:
Journal of marketing
86
(
2022
)
4
,
pp. 141-161
Persistent link: https://www.econbiz.de/10013258883
Saved in:
10
Perceived omnichannel customer experience (OCX) : concept, measurement, and impact
Rahman, Syed Mahmudur
;
Carlson, Jamie
;
Gudergan, Siegfried
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 611-632
Persistent link: https://www.econbiz.de/10013535715
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