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Ethical leadership, management control systems and circular economy in SMEs in an emerging economy, the UAE
Cheffi, Walid
;
Zahir-ul-Hassan, Muhammad Kaleem
;
Omer …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013534255
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2
Examining the impact of customer relationship management on deconstructed measures of firm performance
Mumuni, Alhassan G.
;
O’Reilly, Kelley
- In:
Journal of relationship marketing : innovations & …
13
(
2014
)
2
,
pp. 89-107
Persistent link: https://www.econbiz.de/10010392658
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3
Online product review impact : the relative effects of review credibility and review relevance
Mumuni, Alhassan G.
;
O'Reilly, Kelley
;
MacMillan, Amy
; …
- In:
Journal of internet commerce
19
(
2020
)
2
,
pp. 153-191
Persistent link: https://www.econbiz.de/10012258242
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4
Religion, markets, and digital media : seeking halal food in the U.S.
Kamarulzaman, Yusniza
;
Veeck, Ann
;
Mumuni, Alhassan G.
; …
- In:
Journal of macromarketing : examining the interactions …
36
(
2016
)
4
,
pp. 400-411
Persistent link: https://www.econbiz.de/10011623732
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5
Parent brand quality, service intensity and consumers' usage consideration of service-to-service brand extensions
O'Reilly, Kelley
;
Mumuni, Alhassan G.
;
Newell, Stephen J.
; …
- In:
The journal of product & brand management
26
(
2017
)
7
,
pp. 690-703
Persistent link: https://www.econbiz.de/10011808392
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6
Extending our understanding of eWOM impact : the role of source credibility and message relevance
O'Reilly, Kelley
;
MacMillan, Amy
;
Mumuni, Alhassan G.
; …
- In:
Journal of internet commerce
15
(
2016
)
2
,
pp. 77-96
Persistent link: https://www.econbiz.de/10011636443
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7
Telecom market liberalization and service performance outcomes of an incumbent monopoly
Mumuni, Alhassan G.
;
Luqmani, Mashtaq
;
Quraeshi, Zahir A.
- In:
International business review : the official journal of …
26
(
2017
)
2
,
pp. 214-224
Persistent link: https://www.econbiz.de/10011710894
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8
Considering a marketing degree? : student perceptions of general versus specialized majors
Atkin, JoAnn L.
;
Bowie, Anthony Alland
;
Cowley, Scott
; …
- In:
Journal of marketing education : JME
44
(
2022
)
1
,
pp. 85-99
Persistent link: https://www.econbiz.de/10013268044
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