//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Marktforschung"
~person:"Green, Paul E."
~person:"Tagliacarne, Guglielmo"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Ergebnis der Hausfrauenbefragu...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marktforschung
Market research
15
Conjoint analysis
6
Conjoint-Analyse
6
Italien
6
Marketing
6
Theorie
6
Theory
6
Vereinigte Staaten
6
Marketing theory
5
Marketingtheorie
5
Hand- und Lehrbücher, Nachschlagewerke
3
Methodologie
3
USA
3
Verbraucher
3
Absatz
2
Betriebswirtschaftliche Entscheidungen
2
Deutschland
2
Einkommen
2
Frankreich
2
Marketing management
2
Marketingforschung
2
Marketingmanagement
2
Multivariate Analyse
2
Multivariate analysis
2
Paul E. Green
2
United States
2
Absatzplanung
1
Absatzpolitik
1
Bayes-Statistik
1
Bayesian inference
1
Betriebswirtschaftliche Entscheidung
1
Bibliometrics
1
Bibliometrie
1
Chicago
1
Cluster analysis
1
Clusteranalyse
1
Conjoint Measurement
1
Consumer behaviour
1
Datenverarbeitung
1
more ...
less ...
Online availability
All
Free
2
Undetermined
1
Type of publication
All
Article
29
Book / Working Paper
26
Type of publication (narrower categories)
All
Aufsatz im Buch
3
Book section
3
Article in journal
2
Aufsatz in Zeitschrift
2
Festschrift
2
Lehrbuch
2
Aufsatzsammlung
1
Bibliografie enthalten
1
Bibliography included
1
Collection of articles of several authors
1
Collection of articles written by one author
1
Konferenzschrift
1
Sammelwerk
1
Sammlung
1
Systematic review
1
Textbook
1
Übersichtsarbeit
1
more ...
less ...
Language
All
Undetermined
30
English
19
Italian
4
German
1
Spanish
1
Author
All
Green, Paul E.
Tagliacarne, Guglielmo
Kapferer, Clodwig
63
Malhotra, Naresh K.
56
Herrmann, Andreas
36
Hruschka, Harald
32
Homburg, Christian
31
Decker, Reinhold
30
Berekoven, Ludwig
28
Wildner, Raimund
28
Hüttner, Manfred
27
Eckert, Werner
26
Ellenrieder, Peter
26
Hildebrandt, Lutz
26
Pepels, Werner
25
Day, George S.
24
Kuß, Alfred
24
Albers, Sönke
23
Huber, Frank
23
Kotler, Philip
23
Aaker, David A.
22
Sarstedt, Marko
22
Wind, Yoram
22
Bauer, Hans H.
21
Hair, Joseph F.
21
Kumar, V.
21
Sheth, Jagdish N.
21
Kamakura, Wagner A.
20
Koschnick, Wolfgang J.
20
Wedel, Michel
20
Lehmann, Donald R.
18
Birks, David F.
17
Eisend, Martin
17
Ferber, Robert
17
Wiedmann, Klaus-Peter
17
Buber, Renate
16
Theobald, Axel
16
Wagner, Udo
16
Zaltman, Gerald
16
Gustafsson, Anders
15
more ...
less ...
Institution
All
Comitato nazionale per la produttività
1
Marketing Science Institute
1
Unione italiana delle camere di commercio industria e agricoltura
1
Published in...
All
Journal of marketing research : JMR
9
Fundamentals of marketing research ; Vol. 6
3
Critica economica
1
Editor's series in marketing
1
Editorʹs Series in Marketing
1
European journal of operational research : EJOR
1
Harvard business review : HBR
1
International Series in Quantitative Marketing
1
International series in quantitative marketing : ISQM
1
Journal of marketing
1
Journal of retailing
1
Journal of the Royal Statistical Society / C
1
Le facoltà di scienze economiche e la preparazione dei dirigenti d'azienda
1
Legends in marketing
1
Management science : journal of the Institute of Management Sciences ; application and theory
1
Market segmentation : concepts and applications
1
Marketing Science Institute Series
1
Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
1
Models, measurement and marketing : a special project of the Market Research Council
1
Moneta e credito
1
Operational research quarterly : OR
1
Prentice-Hall International Series in Management
1
Prentice-Hall foundations of marketing series
1
Prentice-Hall international series in management
1
Proceedings of the Business and Economic Statistics Section / American Statistical Association : papers presented at the annual meeting of the American Statistical Association, ... under the sponsorship of the Business and Economic Statistics Section
1
Quaderni dellʹAssociazione Italiana per gli Studi di Mercato
1
Rivista di politica economica
1
Wharton quarterly
1
Wirtschaftlichkeit : Organ des Österreichischen Kuratoriums für Wirtschaftlichkeit (ÖKW), des Österreichischen Produktivitätszentrums (ÖPZ) und des Instituts für Betriebswirtschaft, Steuerrecht und Organisation der Kammer der Wirtschaftstreuhänder
1
more ...
less ...
Source
All
ECONIS (ZBW)
54
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
55
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Quantitative methods in marketing
Frank, Ronald Edward
-
1967
Persistent link: https://www.econbiz.de/10000546251
Saved in:
2
Multidimensional scaling and related techniques in marketing analysis
Green, Paul E.
;
Carmone, Frank J.
-
1970
Persistent link: https://www.econbiz.de/10000055206
Saved in:
3
Multiattribute decisions in marketing : a measurement approach
Green, Paul E.
;
Wind, Yoram
-
1973
Persistent link: https://www.econbiz.de/10000055706
Saved in:
4
Multidimensional scaling : concepts and applications
Green, Paul E.
-
1989
Persistent link: https://www.econbiz.de/10000761594
Saved in:
5
Planning and problem solving in marketing
Alderson, Wroe
;
Green, Paul E.
-
1964
-
1. print
Persistent link: https://www.econbiz.de/10000608375
Saved in:
6
Recent contributions to optimal product positioning and buyer segmentation
Green, Paul E.
- In:
European journal of operational research : EJOR
41
(
1989
)
2
,
pp. 127-141
Persistent link: https://www.econbiz.de/10001083056
Saved in:
7
Completely unacceptable levels in conjoint analysis : a cautionary note
Green, Paul E.
- In:
Journal of marketing research : JMR
25
(
1988
)
3
,
pp. 293-300
Persistent link: https://www.econbiz.de/10001054424
Saved in:
8
Methoden und Techniken der Marketingforschung
Green, Paul E.
;
Tull, Donald S.
-
1982
-
4. Auflage
Persistent link: https://www.econbiz.de/10010518532
Saved in:
9
Tecnica e pratica delle ricerche di mercato
Tagliacarne, Guglielmo
-
1955
-
2. ed
Persistent link: https://www.econbiz.de/10002772187
Saved in:
10
Tecnica e practica delle ricerche di mercato
Tagliacarne, Guglielmo
-
1964
-
4. ed. completamente riv. e notevolmente ampliata con numerosi esempi ed applicazioni ai mercati italiani
Persistent link: https://www.econbiz.de/10002772564
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->