Similar Search Results

Target market solutions in South African online businesses : the generational effect

Rudansky-Kloppers, Sharon; Strydom, Johan - In: Journal of African business 22 (2021) 2, pp. 209-234

Persistent link: https://www.econbiz.de/10012498243

Culturally customizing websites for US Hispanic online consumers

Singh, Nitish; Baack, Daniel W.; Pereira, Arun; Baack, … - In: Journal of advertising research 48 (2008) 2, pp. 224-234

Persistent link: https://www.econbiz.de/10003742666

Intercultural consumer classifications in e-commerce

Bauer, Hans H.; Neumann, Marcus M.; Huber, Frank - In: Classification - the ubiquitous challenge : proceedings …, (pp. 561-568). 2005

Persistent link: https://www.econbiz.de/10003569653

Chinese customers' evaluation of travel website quality : a decision-tree analysis

Sun, Ping; Cárdenas, David A.; Harrill, Rich - In: Journal of hospitality marketing & management 25 (2016) 3/4, pp. 476-497

Persistent link: https://www.econbiz.de/10011499274

E-commerce customers behavior research using cohort analysis : a case study of COVID-19

Fedushko, Solomiia; Ustyianovych, Taras - In: Journal of open innovation : technology, market, and … 8 (2022) 1, pp. 1-21

Cohort analysis is a new practical method for e-commerce customers' research, trends in their behavior, and experience during the COVID-19 crisis. The purpose of the research is to validate the efficiency of this method on the e-commerce records data set and find out the critical factors...

Persistent link: https://www.econbiz.de/10012801591