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Service quality and brand loyalty : the mediation effect of brand passion, brand affection and self-brand connection

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Brand management - standing out from the crowd : a review and research agenda for hospitality management

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Building brand relationship quality among hotel loyalty program members

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The effects of brand attachment on behavioral loyalty in the luxury restaurant sector

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Do perceived CSR initiatives enhance customer preference and loyalty in casinos?

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Relationships between brand experiences, personality traits, prestige, relationship quality, and loyalty : an empirical analysis of coffeehouse brands

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Linking positive psychological capital with customer value co-creation

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An empirical investigation of perceived relational benefits and brand engagement in restaurant services

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How to make your Facebook posts attractive : a case study of a leading budget hotel brand fan page

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