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Organizational factors associated with job characteristics : evidence from frontline service employees
Coelho, Filipe; Augusto, Mário Gomes - In: Journal of strategic marketing 16 (2008) 2, pp. 157-172
Persistent link: https://www.econbiz.de/10003759916
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Differences between short and long-term relationships : an empirical analysis in franchise systems
Bordonaba-Juste, M. Victoria; Polo-Redondo, Yolanda - In: Journal of strategic marketing 16 (2008) 4, pp. 327-354
Persistent link: https://www.econbiz.de/10003770748
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Strategy by bottom-up abstractions of the customer interface
Mattsson, Jan - In: Journal of strategic marketing 16 (2008) 5, pp. 391-399
Persistent link: https://www.econbiz.de/10003797125
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An exploratory study of the influence of sales training content and salesperson evaluation on salesperson adaptive selling, customer orientation, listening, and consulting behavior...
Pelham, Alfred M.; Kravitz, Pamela - In: Journal of strategic marketing 16 (2008) 5, pp. 413435
Persistent link: https://www.econbiz.de/10003797208
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Strategic alignment for sales organization transformation
LaForge, Raymond W.; Ingram, Thomas N.; Cravens, David W. - In: Journal of strategic marketing 17 (2009) 3/4, pp. 199-219
Persistent link: https://www.econbiz.de/10003887630
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Developing a strategic framework of key account performance
Jones, Eli; Richards, Keith A.; Halstead, Diane; Fu, … - In: Journal of strategic marketing 17 (2009) 3/4, pp. 221-235
Persistent link: https://www.econbiz.de/10003887632
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Organizational preconditions supporting relationship management capability renewal
Jarratt, Denise - In: Journal of strategic marketing 17 (2009) 5, pp. 365-381
Persistent link: https://www.econbiz.de/10003916831
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Value creation through relationship closeness
Srivastava, Vibhava; Singh, Tripti - In: Journal of strategic marketing 18 (2010) 1, pp. 3-17
Persistent link: https://www.econbiz.de/10003956268
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The alignment of market research with business strategy and CRM
Valos, Michael John; Bednall, David H. B. - In: Journal of strategic marketing 18 (2010) 3, pp. 187-199
Persistent link: https://www.econbiz.de/10003988707
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Inactivity and the dynamics of relationship development : a proposed model
Polonsky, Michael J.; Gupta, Samir; Beldona, Srikanth; … - In: Journal of strategic marketing 18 (2010) 3, pp. 257-273
Persistent link: https://www.econbiz.de/10003988725