Narrow search
Showing 1 - 10 of 2,575
Cover Image
Product-line length as a competitive tool
Draganska, Michaela; Jain, Dipak - In: Journal of economics & management strategy : JEMS 14 (2005) 1, pp. 1-28
Persistent link: https://www.econbiz.de/10002689764
Cover Image
Strategic product line selection and pricing
Xu, Xiaowei - 2005
Persistent link: https://www.econbiz.de/10003946509
Cover Image
Managing product assortments : insights from consumer psychology
Hamilton, Ryan; Chernev, Alexander - In: Kellogg on marketing, (pp. 348-360). 2010
Persistent link: https://www.econbiz.de/10008664273
Cover Image
Estimating cannibalization rates for pioneering innovations
Heerde, Harald J. van; Srinivasan, Shuba; Dekimpe, Marnik G. - In: Marketing science : the marketing journal of the … 29 (2010) 6, pp. 1024-1039
Persistent link: https://www.econbiz.de/10008821805
Cover Image
Das Conjoint-Profit-Modell : ein Erfolg versprechendes Verfahren zur Selektion auszulistender Artikel? ; ein Dialogbeitrag zum Aufsatz <<Sortimentserfolgsrechnungen im Handel - war...
Battenfeld, Dirk; Knuff, Marc - In: Die Unternehmung : Swiss journal of business research … 60 (2006) 5, pp. 373-377
Persistent link: https://www.econbiz.de/10003377106
Cover Image
Schenkverhalten, Geschenkkaufverhalten und Implikationen für den Handel
Foscht, Thomas; Swoboda, Bernhard; Flecker, Johannes - In: Handelsforschung 19 (2005), pp. 279-297
Persistent link: https://www.econbiz.de/10003288000
Cover Image
La concurrence entre distributeurs favorise-t-elle la variété des produits?
Allain, Marie-Laure; Waelbroeck, Patrick - In: Economie & prévision : EP 178/179 (2007) 2/3, pp. 1-14
Persistent link: https://www.econbiz.de/10003607395
Cover Image
Evaluation of the Commission of the European Union’s co-operation with Ecuador : Final Report ; Volume I: Main Report
Development Researchers' Network - 2012
This evaluation assesses the Commission of the European Union’s (EC) cooperation with Ecuador over the period 2003-2010. It aims at providing an overall independent assessment of the entire EC cooperation strategy and support in the country and to draw out key lessons to help improve current...
Persistent link: https://www.econbiz.de/10011799370
Cover Image
Colonies in a Globalizing Economy 1815-1948
O’Brien, Patrick Karl - London School of Economics and Political Science - 2004
realize enhanced gains from trade also depended upon the political status of regional economies operating and interacting … (through trade in commodities, capital flows, labour migration and the diffusion of useful knowledge) within a global economy …
Persistent link: https://www.econbiz.de/10005870836