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Developing and teaching an online MBA marketing research class : implications for online learning effectiveness
Sun, Qin; Ganesh, Gopala K. - In: Journal of education for business 89 (2014) 7, pp. 337-345
Persistent link: https://www.econbiz.de/10010471813
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The undergraduate marketing research course : two decades of change
Bridges, Eileen - In: Journal of marketing education : JME 43 (2021) 3, pp. 285-297
Persistent link: https://www.econbiz.de/10012662592
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Student interest in client-sponsored projects : the quest for engagement in marketing research courses
Yuksel, Mujde; Smith, Andrew N.; Smith, Robert S.; … - In: Journal of marketing education : JME 43 (2021) 3, pp. 354-370
Persistent link: https://www.econbiz.de/10012662598
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Teaching the online marketing research course for MBA students
Peterson, Mark - In: Journal of marketing education : JME 43 (2021) 3, pp. 371-385
Persistent link: https://www.econbiz.de/10012662600
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Can e-learning improve job security? : evidence from 28 European countries
Martínez-Cerdá, Juan-Francisco; Torrent-Sellens, Joan; … - In: Employee relations 39 (2017) 5, pp. 699-717
Persistent link: https://www.econbiz.de/10011778282
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Geodemographics in practice : developments in Britain and Europe
Beaumont, John R. - In: Environment & planning 21 (1989) 5, pp. 587-604
Persistent link: https://www.econbiz.de/10001063977
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Das Image Deutschlands und deutscher Lebensmittel im Ausland : ein Vergleich mit Bayern ; Implikationen für das Gemeinschaftsmarketing für Nahrungsmittel
Balling, Richard - In: Jahrbuch der Absatz- und Verbrauchsforschung 40 (1994) 1, pp. 48-82
Persistent link: https://www.econbiz.de/10001160063
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Kapitalmarktorientierte Bewertung von Wachstumsstrategien : theoretischer Rahmen
Elsner, Simon - In: Corporate finance : Finanzierung, Kapitalmarkt, … 5 (2014) 11, pp. 453-459
Persistent link: https://www.econbiz.de/10010423535
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The use and misuse of student samples : an empirical investigation of European marketing research
Ashraf, Rohail; Merunka, Dwight - In: Journal of consumer behaviour : an international … 16 (2017) 4, pp. 295-308
Persistent link: https://www.econbiz.de/10011695069
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IPOs and IFRS in European exchange-regulated markets : a research note
Pierk, Jochen - In: Journal of accounting and public policy 37 (2018) 5, pp. 477-485
Persistent link: https://www.econbiz.de/10011957645