The article deals with one of the main questions concerning retail store image investigation - identification of relevant store-evaluation criteria. It tries to solve this problem for shopping centres that are new retail formats in Slovak Republic. The paper is based on research studies, which...

Store brands account for 41% of the Spanish market share in 2011, and a further increase is expected in next years due to economic crisis, which makes up an increasingly competitive market with great research interest. In this context, our study aims to analyze which variables have a relevant...

Consumer Loyalty as a measure of consumers' attachment to particular supermarket, has become an important notion in consumer behavior. The producers understand that better retain existing customers than new customers. Therefore, in order to build consumer affinity with the product, then...

Store Choice has been a subject of frequent research in the developed retail markets of the west. However, the retail sector in India has been largely fragmented and unorganized. However, the retail scenario in India is changing at a very brisk pace. Many international retailers entering India...