A multilevel investigation of the role of retail stores in cross-border shopping
Year of publication: |
May-September 2016
|
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Authors: | Wong, IpKin Anthony ; Lam, Iok Keng Veronica |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 33.2016, 4/6, p. 837-853
|
Subject: | Shopping | cross-border | loyalty program | satisfaction | travel behavior | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Einzelhandel | Retail trade | Beziehungsmarketing | Relationship marketing | Kundenbindungsprogramm | Loyalty program | Urlaubsverhalten | Holiday behaviour | Online-Handel | Online retailing |
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