Analyzing the capabilities of the HB logit model for choice-based conjoint analysis : a simulation study
Maren Hein, Peter Kurz, Winfried J. Steiner
| Year of publication: |
2020
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|---|---|
| Authors: | Hein, Maren ; Kurz, Peter ; Steiner, Winfried J. |
| Published in: |
Journal of business economics : JBE. - Berlin : Springer, ISSN 1861-8928, ZDB-ID 2059561-X. - Vol. 90.2020, 1, p. 1-36
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| Subject: | Choice-based conjoint analysis | Hierarchical Bayes | Simulation | Sensitivity analysis | Conjoint-Analyse | Conjoint analysis | Theorie | Theory | Konsumentenverhalten | Consumer behaviour | Logit-Modell | Logit model | Diskrete Entscheidung | Discrete choice | Bayes-Statistik | Bayesian inference | Sensitivitätsanalyse | Marktforschung | Market research |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11573-019-00927-4 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012207109