Application of Kano model to identification of wine festival satisfaction drivers
Year of publication: |
2017
|
---|---|
Authors: | Velikova, Natalia ; Slevitch, Lisa ; Mathe-Soulek, Kimberly |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 29.2017, 10, p. 2708-2726
|
Subject: | Customer satisfaction | Kano model | Penalty-reward contrast analysis (PRCA) | Wine festivals | Kundenzufriedenheit | Wein | Wine | Großveranstaltung | Big event | Weinbau | Wine industry | Messung | Measurement | Konsumentenverhalten | Consumer behaviour |
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