Appraisal of the potential of the growth of e-retailer based on impact of perceived value on trust for online purchases
Year of publication: |
2018
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Authors: | Babu, Mujahid Mohiuddin ; Dey, Bidit Lal |
Subject: | Online-Handel | Online retailing | Kundenzufriedenheit | Customer satisfaction | Vertrauen | Confidence | Virales Marketing | Viral marketing |
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