Assessing the effect of flight information presentation styles on the usability of airline web booking interface
Nicole Tsz Yeung Liu, Cheng-Lung Wu
| Year of publication: |
2023
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|---|---|
| Authors: | Liu, Nicole Tsz Yeung ; Wu, Cheng-Lung |
| Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 106.2023, p. 1-13
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| Subject: | Airline website | Online flight booking | Website usability | Eye-tracker | EEG | Website | Fluggesellschaft | Airline | Benutzerfreundlichkeit | Usability | Online-Marketing | Internet marketing | Online-Handel | Online retailing | Luftverkehr | Air transport | Konsumentenverhalten | Consumer behaviour | Benutzerschnittstelle | User interface | Electronic Commerce | E-commerce | Internet |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jairtraman.2022.102323 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013478559