Bahnbrechender Service : Standards für den Wettbewerb von morgen
James L. Heskett ; W. Earl Sasser, Jr. ; Christopher W. L. Hart
| Alternative title: | Service breakthroughs <dt.> |
|---|---|
| Year of publication: |
1991
|
| Authors: | Heskett, James L. ; Sasser, W. E. ; Hart, Christopher W. |
| Publisher: |
Frankfurt [u.a.] : Campus-Verl. |
| Subject: | Dienstleistungssektor | Service industry | Dienstleistungsmarketing | Services marketing | Produktqualität | Product quality | Management |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | 356 S. : graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Aus d. Amerikan. übers. |
| ISBN: | 3-593-34503-X |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000823870