Category Optimizer : a dynamic-assortment, new-product-introduction, mix-optimization, and demand-planning system
Ashish Sinha; Anna Sahgal; Sharat K. Mathur
| Year of publication: |
2013
|
|---|---|
| Authors: | Sinha, Ashish ; Sahgal, Anna ; Mathur, Sharat K. |
| Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 32.2013, 2, p. 221-228
|
| Subject: | Category Management | Category management | Bestandsmanagement | Inventory management | Produktentwicklung | New product development | Weinhandel | Wine trade | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009736693