Effect of service-related resources on employee and customer outcomes in trade shows
Subhash Jha, M.S. Balaji, Kumar Rakesh Ranjan, Arun Sharma
| Year of publication: |
2019
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|---|---|
| Authors: | Jha, Subhash ; Balaji, M. S. ; Ranjan, Kumar Rakesh ; Sharma, Arun |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 76.2019, p. 48-59
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| Subject: | Trade show | Service leadership | Service technology | Empowerment | Customer orientation | Job satisfaction | Interaction quality | Beziehungsmarketing | Relationship marketing | Arbeitszufriedenheit | Messe | Trade fair | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Kundenservice | Customer service | Dienstleistungssektor | Service industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2018.07.012 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011990721