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Préférence et utilité floues : applications à la théorie de l'équilibre partiel du consommateur
Billot, Antoine, (1987)
The allocation of goods within the household : adults, children, and gender
Deaton, Angus, (1987)
An anchoring and adjustment model of spousal predictions
Davis, Harry L., (1986)
Consumer behavior and managerial decision making
Kardes, Frank R., (1999)
Kardes, Frank R., (2002)
Spontaneous inference processes in advertising : the effects of conclusion omission and involvement on persuasion
Kardes, Frank R., (1988)