Emerging role of technology licensing in the development of global product strategy : conceptual framework and research propositions
Masaaki Kotabe, Arvind Sahay and Preet S. Aulakh
| Year of publication: |
2006
|
|---|---|
| Authors: | Kotabe, Masaaki ; Sahay, Arvind ; Aulakh, Preet S. |
| Published in: |
International marketing ; Vol. II. - London [u.a.] : SAGE. - 2006, p. 260-290
|
| Subject: | Technologietransfer | Technology transfer | Patent | Schwellenländer | Emerging economies | Lizenz | Licence | Innovationsmanagement | Innovation management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003410834