Hard and soft constraints in media scheduling
Cornelis A. de Kluyver
| Year of publication: |
1978
|
|---|---|
| Authors: | Kluyver, Cornelis A. de |
| Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 219178-7. - Vol. 18.1978, 3, p. 27-31
|
| Subject: | Programming | Werbungsmittel |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002225358