How social shopping retains customers? : capturing the essence of website quality and relationship quality
Chia-Lin Hsu, Mu-Chen Chen and Vikas Kumar
| Year of publication: |
January-February 2018
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| Authors: | Hsu, Chia-Lin ; Chen, Mu-Chen ; Kumar, Vikas |
| Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 29.2018, 2, p. 161-184
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| Subject: | social shopping | social media | website quality | relationship quality | purchase intention | Social Web | Social web | Website | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Dienstleistungsqualität | Service quality | Produktqualität | Product quality |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/14783363.2016.1171706 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011854048