Managing the sales force through the unexpected exogenous COVID-19 crisis
Nathaniel N. Hartmann, Bruno Lussier
| Year of publication: |
2020
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|---|---|
| Authors: | Hartmann, Nathaniel N. ; Lussier, Bruno |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 88.2020, p. 101-111
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| Subject: | COVID-19 | Crisis management | Sales force change | Salespeople | Socio-technical systems theory | Verkaufspersonal | Coronavirus | Krisenmanagement | Verkauf | Selling | Systemtheorie | Systems theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2020.05.005 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012285340