Measuring tourist festival experience : development and validation of the PHF-TX model

Lizette Olivier, Jamie Carlson, Syed Mahmudur Rahman, and Philip J. Rosenberger III

Year of publication:	2023
Authors:	Olivier, Lizette ; Carlson, Jamie ; Rahman, Syed Mahmudur ; Rosenberger, Philip J., III.
Subject:	customer experience \| periodic hallmark festival \| tourist experience \| event tourism \| nonlinear effect \| scale developmen \| Großveranstaltung \| Big event \| Event-Marketing \| Event marketing \| Urlaubsverhalten \| Holiday behaviour \| Kundenzufriedenheit \| Customer satisfaction \| Tourismuswirtschaft \| Tourism industry \| Tourismus \| Tourism \| Experiment \| Konsumentenverhalten \| Consumer behaviour

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