Modeling the indicators of purchasing behavior toward counterfeits : an exploratory study in China
by Sindy Chapa and Monica D. Hernandez
| Year of publication: |
2007
|
|---|---|
| Authors: | Chapa, Sindy ; Hernandez, Monica D. |
| Published in: |
Global consumer behavior. - London [u.a.] : ISTE, ISBN 978-1-905209-63-7. - 2007, p. 263-273
|
| Subject: | Globalisierung | Globalization | Konsumentenverhalten | Consumer behaviour | Kulturelle Identität | Cultural identity | China |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003502547