Reinvigorating the mission statement through top management commitment

Ralph I. Williams, Daniel L. Morrell and John V. Mullane

Year of publication:	2014
Authors:	Williams, Ralph I. <Jr.> ; Morrell, Daniel L. ; Mullane, John V.
Published in:	Management decision : MD. - Bingley : Emerald Publishing Limited, ISSN 0025-1747, ZDB-ID 411946-0. - Vol. 52.2014, 3, p. 466-459
Subject:	Performance \| Top management \| Communication \| Commitment \| Mission statements \| Unternehmenskultur \| Corporate culture \| Führungskräfte \| Managers \| Interne Kommunikation \| Internal communication \| Öffentlichkeitsarbeit \| Public relations \| Mitarbeiterbindung \| Employee retention

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