SERVDIV : a Vedic approach to measurement of service quality
Year of publication: |
2010
|
---|---|
Authors: | Kelkar, Mayuresh |
Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 31.2010, 4, p. 420-433
|
Subject: | Dienstleistungsqualität | Service quality | Immaterielle Werte | Intangible assets | Religion | Indien | India |
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