Service firm performance transparency : how, when, and why does it pay off?
Yeyi Liu, Andreas B. Eisingerich, Seigyoung Auh, Omar Merlo, and Hae Eun Helen Chun
| Year of publication: |
2015
|
|---|---|
| Authors: | Liu, Yeyi ; Eisingerich, Andreas B ; Auh, Seigyoung ; Merlo, Omar ; Chun, Hae Eun Helen |
| Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 18.2015, 4, p. 451-467
|
| Subject: | transparency | customer reviews | uncertainty | customer relationships | price premium | Beziehungsmarketing | Relationship marketing | Unternehmenserfolg | Firm performance | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Lieferantenmanagement | Supplier relationship management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011392277