Service guarantees in an e-commerce platform : proposition of a framework based on customers' expectations, negative experiences and behavioural responses
Alessandro Silva de Oliveira, Gustavo Quiroga Souki, Dirceu da Silva, Daniel Carvalho de Rezende and Georgiana Luna Batinga
| Year of publication: |
2023
|
|---|---|
| Authors: | Oliveira, Alessandro Silva de ; Souki, Gustavo Quiroga ; Silva, Dirceu da ; Rezende, Daniel Carvalho de ; Batinga, Georgiana Luna |
| Subject: | Consumer attitudes | Consumer behaviour | Covid-19 impacts | Customer experience | Internet business | Online platforms | Konsumentenverhalten | Electronic Commerce | E-commerce | Digitale Plattform | Digital platform | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing | Coronavirus | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Internet | Social Web | Social web |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/APJBA-06-2021-0249 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014313710